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Daily Automotive News (Indexed Chronologically 2021-1995)

Saturday, August 7, 2021

Kudos PR Guys! Your Unpaid-For Editorial Brand Exposure Is Virtually Tied with Paid-For TV Advertising In influencing Automotive Purchasers; Says Foresight Research - Time For Respect and Budgets Says TACH

Kudos PR Guys! Your Unpaid-For Editorial Brand Exposure Is Virtually Tied with Paid-For TV Advertising In influencing Automotive Purchasers; Says Foresight Research - Time For Respect and Budgets Says TACH

When comparing the public relations budget to the marketing budget the PR budget is not "chump change", but Foresight Research calls it a marketing "best buy" Foresight Research has been measuring marketing communications for much more than a decade. Of all the communications channel levers that an auto manufacturer ca ... Continue reading

Toyota: Feasibility Study on the Receiving and Distribution Business of Imported Hydrogen in Chubu Regio

Toyota: Feasibility Study on the Receiving and Distribution Business of Imported Hydrogen in Chubu Regio

Toyota: Feasibility Study on the Receiving and Distribution Business of Imported Hydrogen in Chubu Regio Toyota City, Japan, Aug 06, 2021 - Sumitomo Corporation, Chiyoda Corporation, Toyota Motor Corporation, Japan Research Institute, Limited, and Sumitomo Mitsui Banking Corporation (collectively, ... Continue reading

Toyota to Reproduce Spare Parts for the Land Cruiser

Toyota to Reproduce Spare Parts for the Land Cruiser

TOYOTA GAZOO Racing has announced that it will reproduce spare parts for the Land Cruiser in celebration of its 70th anniversary today, August 1. The parts will be reproduced for the 40 Series Land Cruiser, which was produced between 1960 and 1984, as part of the GR Heritage Parts Project. ... Continue reading

First Information on the New NSX Type S, the Final Model of the Second-generation NSX Supercar

First Information on the New NSX Type S, the Final Model of the Second-generation NSX Supercar

Honda Motor Co., Ltd. today released initial information on the new limited production NSX Type S, which is scheduled to be officially introduced before the end of the month. ... Continue reading

Toyota Launches New Land Cruiser

Toyota Launches New Land Cruiser

Toyota Launches New Land Cruiser Toyota City, Japan, Aug 02, 2021 - (JCN Newswire) - Toyota Motor Corporation (Toyota) announced that it has launched its new Land Cruiser today, August 2. Supporting lives, livelihoods, and more fulfilling lifestyles all over the worldLaunched in August 1951, the Land Cruiser was origin ... Continue reading

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