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The Largest Independent Automotive Research Resource
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EV Motoring Fairy-Tale Reality - Be Worried Be Very Worried

EV Motoring Fairy-Tale Reality - Be Worried Be Very Worried

“We’re Going to Need A Lot of Lithium. . .” (Cue the Jaws theme)Here’s a quote that plenty of product planners who are penciling the future of electric vehicles:“It’s almost impossible, and definitely a race against time The big money that needs to be spent takes time to get approval for and to deploy.”Th ... Continue reading

Five Essential Tips When Negotiating With Used Car Dealers

Five Essential Tips When Negotiating With Used Car Dealers

With a quick search on the internet, it is possible to find all types of strategies and advice when it comes to negotiating with a car dealer. Some of it is good, solid advice while other information will cause issues with any type of deal that you want to make. ... Continue reading

Explaining Unleaded 88 Gasoline (E15 - 15% Ethanol)

Explaining Unleaded 88 Gasoline (E15 - 15% Ethanol)

Explaining Unleaded 88 Gasoline Turn About is Fair Play as Ethanol Industry Zings the Oil Industry with Brilliant Branding Strategy By Marc J. Rauch Exec. Vice President/Co-Publisher ... Continue reading

Vital Tips for a Successful Used Car Purchase

Vital Tips for a Successful Used Car Purchase

Thinking of buying a used car? It can be a wise and economical decision, but it's essential to proceed with caution to find a trustworthy and suitable vehicle. As someone passionate about cars, we want to help you make an informed choice. ... Continue reading

Can You Avoid a Speeding Ticket?

Can You Avoid a Speeding Ticket?

Speeding tickets can be more than just frustrating. Depending on your history and how fast you were driving, you might risk losing your license or having it suspended. ... Continue reading

Loyal Customers Returning to Their Brand of Choice As Inventory Increases J.D. Power Finds

Loyal Customers Returning to Their Brand of Choice As Inventory Increases J.D. Power Finds

TROY, Mich.: 25 Sept. 2024 — Perennial brand loyalty leaders including Toyota, Honda and Lexus have each been able to grow their respective shares of loyal customers amid stagnation experienced by other brands, according to the J.D. Power 2024 U.S. Automotive Brand Loyalty Study,SM released today. ... Continue reading

2025-2006 IIHS New and Used Model Top Safety Winners - Size Matters For Safer Cars

2025-2006 IIHS New and Used Model Top Safety Winners - Size Matters For Safer Cars

These awards identify the best vehicle choices for safety within size categories during a given year. Larger, heavier vehicles generally afford more protection than smaller, lighter ones. ... Continue reading

A Message To Car Maker PR Execs; HELP (Before We All Go Buh-Bye)

A Message To Car Maker PR Execs; HELP (Before We All Go Buh-Bye)

When comparing the public relations budget to the marketing budget the PR budget is not "chump change", but Foresight Research calls it a marketing "best buy" Foresight Research has been measuring marketing communications for much more than a decade. Of all the communications channel levers that an auto manufacturer ca ... Continue reading

North American Car, Truck and Utility Vehicle of the Year™ Unveils “Best of 2025” List

North American Car, Truck and Utility Vehicle of the Year™ Unveils “Best of 2025” List

Ten cars, five trucks and ten utility vehicles will advance to finalist round of the prestigious awards process DETROIT, September 13, 2024 – Twenty-five vehicles have been named the “Best of 2025” by the North American Car, Truck and Utility Vehicle of the Year™ (NACTOY) Awards organization and will move on to ... Continue reading

New Car and Truck Reviews 1993-2025 Gas, Hybrid, Battery Models Performed By Humans For Humans

New Car and Truck Reviews 1993-2025 Gas, Hybrid, Battery Models Performed By Humans For Humans

New Car and Truck Reviews 1993-2025, Used Car Specs, Crash tests, Service Bulletins, Recalls, MPG, and Other Purchase Consideration Decision Making Research and Road Tests ... Continue reading

Smart TV Maker Exclusive "The Auto Channel" A Unique Trademarked and Registered SMART TV CHANNEL Ready For Your Product Differentiation

Smart TV Maker Exclusive "The Auto Channel" A Unique Trademarked and Registered SMART TV CHANNEL Ready For Your Product Differentiation

A car guy's most important Stop On The Digital Mother Road. The Auto Channel provides focused easy to understand, easy to read helpful and fun automotive content. ... Continue reading

IIHS: List Of SMALL SUV CRASH TEST RESULTS

IIHS: List Of SMALL SUV CRASH TEST RESULTS

Seven out of eight small SUVs tested performed well in the IIHS rear crash prevention evaluation, which addresses low-speed backing crashes that account for a large portion of insurance claims. ... Continue reading

The Bob Lutz Prophesies - How Did He Do? +VIDEO

The Bob Lutz Prophesies - How Did He Do? +VIDEO

AUTO CENTRAL - August 24, 2015: About 8 years ago, Bob Lutz visited the Western Automotive Journalists in Northern California. At the time, Bob was General Motors' vice chairman. He had just come up from Los Angeles where he was the primary presenter at the GM and Chevrolet Press Conference at the Los Angeles Auto Show ... Continue reading

It's Time For Ethanol Honesty - with UPDATE

It's Time For Ethanol Honesty - with UPDATE

Sparring with the new spate of anti-ethanol scatological slurs ... Continue reading

Autonomous Driving May Kill The Automobile Industry And American's Freedom (Originally Published 11/26/2015)

Autonomous Driving May Kill The Automobile Industry And American's Freedom (Originally Published 11/26/2015)

Big Brother Like "Birth to Grave" Autonomous Driving Mandates May Kill The Automobile Industry And Take Our Freedom Of Mobility ... Continue reading

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