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The Largest Independent Automotive Research Resource
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News By Topic: Alpha Motor Car

Explaining Unleaded 88 Gasoline (E15 - 15% Ethanol)

Explaining Unleaded 88 Gasoline (E15 - 15% Ethanol)

Explaining Unleaded 88 Gasoline Turn About is Fair Play as Ethanol Industry Zings the Oil Industry with Brilliant Branding Strategy By Marc J. Rauch Exec. Vice President/Co-Publisher ... Continue reading

Vital Tips for a Successful Used Car Purchase

Vital Tips for a Successful Used Car Purchase

Thinking of buying a used car? It can be a wise and economical decision, but it's essential to proceed with caution to find a trustworthy and suitable vehicle. As someone passionate about cars, we want to help you make an informed choice. ... Continue reading

Loyal Customers Returning to Their Brand of Choice As Inventory Increases J.D. Power Finds

Loyal Customers Returning to Their Brand of Choice As Inventory Increases J.D. Power Finds

TROY, Mich.: 25 Sept. 2024 — Perennial brand loyalty leaders including Toyota, Honda and Lexus have each been able to grow their respective shares of loyal customers amid stagnation experienced by other brands, according to the J.D. Power 2024 U.S. Automotive Brand Loyalty Study,SM released today. ... Continue reading

American Motorists Should Determine Their Power Choice, Not Transient Bureaucrats Or Foreign Governments

American Motorists Should Determine Their Power Choice, Not Transient Bureaucrats Or Foreign Governments

Over the past 27 years millions of vehicle shoppers have used The Auto Channel ... Continue reading

A Message To Car Maker PR Execs; HELP (Before We All Go Buh-Bye)

A Message To Car Maker PR Execs; HELP (Before We All Go Buh-Bye)

When comparing the public relations budget to the marketing budget the PR budget is not "chump change", but Foresight Research calls it a marketing "best buy" Foresight Research has been measuring marketing communications for much more than a decade. Of all the communications channel levers that an auto manufacturer ca ... Continue reading

New Car and Truck Reviews 1993-2025 Gas, Hybrid, Battery Models Performed By Humans For Humans

New Car and Truck Reviews 1993-2025 Gas, Hybrid, Battery Models Performed By Humans For Humans

New Car and Truck Reviews 1993-2025, Used Car Specs, Crash tests, Service Bulletins, Recalls, MPG, and Other Purchase Consideration Decision Making Research and Road Tests ... Continue reading

Smart TV Maker Exclusive "The Auto Channel" A Unique Trademarked and Registered SMART TV CHANNEL Ready For Your Product Differentiation

Smart TV Maker Exclusive "The Auto Channel" A Unique Trademarked and Registered SMART TV CHANNEL Ready For Your Product Differentiation

A car guy's most important Stop On The Digital Mother Road. The Auto Channel provides focused easy to understand, easy to read helpful and fun automotive content. ... Continue reading

The White House Shuts USA For Chinese Automakers, Now They Will Market Worldwide

The White House Shuts USA For Chinese Automakers, Now They Will Market Worldwide

After yesterday’s announcement from the White House that Chinese automakers now face 100 percent tariffs on Chines EVs that are imported into the U.S., those same automakers are pivoting. According to reports, China’s auto companies will now direct their attention on the global automotive markets – ... Continue reading

Here Comes H2 Buh Bye BEV

Here Comes H2 Buh Bye BEV

With its capacity for innovation and industrialization, and an annual output of 50,000 fuel cell systems, SymphonHy is paving the way for large-scale production, supporting its customers in their drive for low-carbon transport. SymphonHy is part of HyMotive, a strategic €1 billion project to develop disruptive techno ... Continue reading

VINCENTRIC BEST CPO VALUE IN AMERICA AWARDS

VINCENTRIC BEST CPO VALUE IN AMERICA AWARDS

The 11th annual Vincentric Best Certified Pre-Owned (CPO) Value in America™ Awards were announced today, with Ford claiming more awards than any other brand. Ford earned six model-level awards and two brand-level awards, including a fourth time win for Best CPO Value Truck Brand, and an outstanding eighth win in a ro ... Continue reading

OVERCHARGED EXPECTATIONS: UNMASKING THE TRUE COSTS OF ELECTRIC VEHICLES

OVERCHARGED EXPECTATIONS: UNMASKING THE TRUE COSTS OF ELECTRIC VEHICLES

By Kenneth Schrupp Special to The Auto Channel The Center Square The complete costs of ... Continue reading

Automobile Study 2022-23 Do You Get No Satisfaction?, Thanks Mick

Automobile Study 2022-23 Do You Get No Satisfaction?, Thanks Mick

Following last year’s dip, customer satisfaction with automobiles improves 3% to a score of 79 (out of 100), according to the American Customer Satisfaction Index (ACSI®) Automobile Study 2022-23. Luxury vehicles continue to outpace their mass-market counterparts, but the gap is shrinking, as the latter increases 3% ... Continue reading

Truthful Information From IIHS: Safer Cars and Trucks: A guide for new and used vehicle buyers

Truthful Information From IIHS: Safer Cars and Trucks: A guide for new and used vehicle buyers

IIHS: Whether you are in the market for a new or used vehicle, here are key things to consider: Size and weight Smaller, lighter vehicles generally offer less protection than larger, heavier ones. There is less structure to absorb crash energy. ... Continue reading

Table of Contents Automotive News Archives

Table of Contents Automotive News Archives

No Search Engine Required - One Million pages of auto news and information accessed without a search engine and any SERP errors. ... Continue reading

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