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News By Topic: ferrari

PR Release Freebies Match The Brand Impact Of Paid-For TV - It's Time For R.E.S.P.E.C.T. and Paying For What You Get

PR Release Freebies Match The Brand Impact Of Paid-For TV - It's Time For R.E.S.P.E.C.T. and Paying For What You Get

When comparing the public relations budget to the marketing budget the PR budget is not "chump change", but Foresight Research calls it a marketing "best buy" Foresight Research has been measuring marketing communications for much more than a decade. Of all the communications channel levers that an auto manufacturer ca ... Continue reading

There Can Only Be One Auto Channel, Digital Content Library And System For Sale Or Lease

There Can Only Be One Auto Channel, Digital Content Library And System For Sale Or Lease

Content Keeps Buyers Shopping, it is a grown-up car guy's most important Stop On The Digital Mother Road, where they find focused easy to understand, easy to read helpful and fun automotive content. They find comfortable eclectic lifestyle stories, ... Continue reading

Toyota Said "The enemy is carbon, not internal combustion engines" - Motorist Choices Is The Future...Why Did IT Change? This Has Been TACH Position For 25 Years!

Toyota Said "The enemy is carbon, not internal combustion engines" - Motorist Choices Is The Future...Why Did IT Change? This Has Been TACH Position For 25 Years!

Okayama Japan November 13, 2021; Bloomberg reported that Akio Toyoda, the president of the world’s biggest car manufacturing Toyota, spent the weekend swerving around a racetrack in western Japan in a Corolla. But it’s no ordinary version of the bestselling car. ... Continue reading

Nutson's Weekly Auto News Wrap-up - November 21-27, 2021

Nutson's Weekly Auto News Wrap-up - November 21-27, 2021

New Vehicle November 2021 Sales * New-vehicle retail sales for November 2021 are expected to decline when compared with November 2020, according to a joint forecast from J.D. Power and LMC Automotive. Retail sales of new vehicles this month are expected to reach 933,700 units, a 12.6% decrease compared with November 20 ... Continue reading

MADE IN ITALY. New Book. Official launch

MADE IN ITALY. New Book. Official launch

I am finally presenting my new book "Made in Italy". I would ask you to have a look and share the news through your social medias or news as it has been a huge project with lot of work and time involved. We have also created a nice launch video you can watch below and read the press release. ... Continue reading

Ferrari Daytona SP3: the new "icona" inspired by the legendary victories of Maranello's sports prototypes

Ferrari Daytona SP3: the new "icona" inspired by the legendary victories of Maranello's sports prototypes

The new Ferrari Icona was unveiled today flanking the Ferrari Monza SP1 and SP2 This limited-edition targa takes its inspiration from legendary 1960s Sports Prototypes The launch took place at the Mugello Circuit as part of the 2021 Ferrari Finali Mondiali Scarperia e San Piero, 20 November 2021 – On February 6th 196 ... Continue reading

J.D. Power Announces 2022 U.S. ALG Residual Value Awards

J.D. Power Announces 2022 U.S. ALG Residual Value Awards

J.D. Power 2022 U.S. ALG Residual Value Awards, highlighted by Honda and Lexus being named brand award winners in the mass market and premium segments, respectively. “Accurately forecasting residual values in the auto industry is a key factor in assessing an estimated $225 billion lease portfolio of vehicles in the U ... Continue reading

New-Vehicles Sales Satisfaction Rankings Unchanged from Year Ago, J.D. Power Finds

New-Vehicles Sales Satisfaction Rankings Unchanged from Year Ago, J.D. Power Finds

customer satisfaction with the vehicle purchase experience holds steady year over year, according to the J.D. Power 2021 U.S. Sales Satisfaction Index (SSI) Study, SM released today. ... Continue reading

How Car Shortages Are Putting the World's Economy at Risk - AIADA

How Car Shortages Are Putting the World's Economy at Risk - AIADA

The AIADA featured a NY Times story that worries us. Turmoil in the auto industry, a powerful engine of the global economy, is threatening growth and sending tremors through companies and communities that depend on carmakers for money and jobs, reports The New York Times. ... Continue reading

TikTok's Top Motors: Cars and Trucks racking up over 17 million views on TikTok +VIDEO

TikTok's Top Motors: Cars and Trucks racking up over 17 million views on TikTok +VIDEO

New research reveals the most popular car brands on TikTok. TikTok has exploded in popularity over the last couple of years, and according to the comparison and switching service Uswitch.com <https://www.uswitch.com/gas-electricity/>, car videos have become a viewer favourite, racking up billions of views. ... Continue reading

Unpaid-For Editorial Brand Exposure - Published Auto Brands News, Reviews and Opinions 1995-2021

Unpaid-For Editorial Brand Exposure - Published Auto Brands News, Reviews and Opinions 1995-2021

When comparing the public relations budget to the marketing budget the PR budget is not "chump change", but Foresight Research calls it a marketing "best buy" Foresight Research has been measuring marketing communications for much more than a decade. Of all the communications channel levers that an auto manufacturer ca ... Continue reading

Aston Martin Valkyrie Declared Showstopper of the 2021 Goodwood Festival of Speed

Aston Martin Valkyrie Declared Showstopper of the 2021 Goodwood Festival of Speed

Michelin Supercar Paddock Showstopper of the Festival at FOS  · The all-electric Rimac Nevera hypercar and the bespoke Glickenhaus SCG 004S road car were runners up  · Showstopper Award judges Jodie Kidd, Frank Stephenson, Mr JWW and Mike Fernie commended the Valkyrie’s design and pursuit of function o ... Continue reading

Letter From Europe - Chevy Tahoe, Subaru Forrester, Kia Sorento, Chevrolet Corvette, BMW 3 Series

Letter From Europe - Chevy Tahoe, Subaru Forrester, Kia Sorento, Chevrolet Corvette, BMW 3 Series

After driving a number of exotic sports cars such as the Lexus LC500 and Ferrari’s F8 spider who would have thought that I would love Chevy’s new Tahoe? It is huge said one neighbor, you will never get that into the car port said another. Well, I’ve managed to prove both of them wrong. ... Continue reading

FCA US Reports Q2 2021 U.S. Sales

FCA US Reports Q2 2021 U.S. Sales

Total sales up 32% Retail sales up 27% Strong sales results for Jeep®, Ram, Dodge, Chrysler and Alfa Romeo brands Jeep delivers second best ever Q2 U.S. retail sales Jeep Wrangler – Best quarter ever for U.S. retail sales Jeep Wrangler 4xe – No. 1 best-selling plug-in hybrid Jeep Gladiator – Best quarter ever fo ... Continue reading

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