The Auto Channel
The Largest Independent Automotive Research Resource
The Largest Independent Automotive Research Resource
Official Website of the New Car Buyer

News By Topic: Shopping For And Buying Vehicles Online

Auto Finance Websites and Mobile Apps Struggle with Customer Experience and Effective Two-Way Communication, J.D. Power Finds

Auto Finance Websites and Mobile Apps Struggle with Customer Experience and Effective Two-Way Communication, J.D. Power Finds

TROY, Mich.--Auto lenders that deliver a strong digital customer experience via their websites and mobile apps enjoy much higher levels of digital self-service and have customers who are significantly more satisfied than those of other lenders. However, according to the J.D. Power 2024 U.S. Automotive Finance Digital E ... Continue reading

Carvana Announces Auction-IRC Megasite Integration in Boston Area

Carvana Announces Auction-IRC Megasite Integration in Boston Area

Carvana Co. for buying and selling used cars online, today announced plans for an auction and reconditioning ‘Megasite’ integration in Boston. ... Continue reading

Motorpoint Partners With Bloomreach to Bring Greater Personalization to the Car Buying Journey

Motorpoint Partners With Bloomreach to Bring Greater Personalization to the Car Buying Journey

MOUNTAIN VIEW, Calif.--Bloomreach, the platform fueling limitless ecommerce personalization, today announced it has been selected to power marketing automation for Motorpoint, the UK’s leading independent retailer of nearly new and used cars. Motorpoint offers customers a unique approach to car buying, combining the ... Continue reading

Cartea Debuts at Jeddah Motor Show, Bringing a New Perspective to Car News in the Middle East

Cartea Debuts at Jeddah Motor Show, Bringing a New Perspective to Car News in the Middle East

RIYADH, Saudi Arabia--On October 29, the 2024 Jeddah International Motor Show officially opened at the Jeddah Superdome in Saudi Arabia. At this major event in the automotive industry, a new member joined the automotive media sector: Cartea. ... Continue reading

Stellantis, Toyota and Honda Buck Auto Market Stabilization Trend

Stellantis, Toyota and Honda Buck Auto Market Stabilization Trend

Good morning, Today, Cars.com released its September Industry Insights Report that showcased overall stability through the mark but highlighted the brand specific trends affecting consumers interested in some of the most popular models. The market is seeing a shift as Stellantis is cutting prices while Toyota and Honda ... Continue reading

Types of Car Scratches and How to Fix Them

Types of Car Scratches and How to Fix Them

One of the perennial challenges that car enthusiasts face is the inevitable occurrence of scratches, ranging from surface blemishes to more profound marks that breach the layers of paint. ... Continue reading

Brands Can and Should Advertise Alongside Quality News (Like The Auto Channel)

Brands Can and Should Advertise Alongside Quality News (Like The Auto Channel)

New research from Stagwell reveals a significant opportunity for brands to reach a valuable yet often overlooked audience: dedicated news followers. ... Continue reading

American Motorists Should Determine Their Power Choice, Not Transient Bureaucrats Or Foreign Governments

American Motorists Should Determine Their Power Choice, Not Transient Bureaucrats Or Foreign Governments

Over the past 27 years millions of vehicle shoppers have used The Auto Channel ... Continue reading

Boost Your Post- Quid Pro Quo

Boost Your Post- Quid Pro Quo

Auto Central Louisville KY October 11, 2021; Kudos to your PR department. Your unpaid-for placed contextual Brand communications has been quantified to be as effective as the brand's big budget ubiquitous Paid-For TV Advertising in influencing Automotive Purchasers according to a report from Foresight Research. ... Continue reading

TIE BREAKER: Serra Automotive Ranked First in 2024 Dealer Group Study for Providing Quick and Easy Service Appointments

TIE BREAKER: Serra Automotive Ranked First in 2024 Dealer Group Study for Providing Quick and Easy Service Appointments

Serra Automotive was ranked first out of 20 auto dealer groups in Pied Piper’s 2024 PSI® Service Telephone Effectiveness® (STE®) Study, which measured the efficiency and quality of service telephone calls from a customer’s objective of quickly and easily setting up a service appointment. Following Serra Automoti ... Continue reading

Smart TV Market to Reach $497.3 Billion, Globally, by 2033 at 9.5% CAGR: Allied Market Research

Smart TV Market to Reach $497.3 Billion, Globally, by 2033 at 9.5% CAGR: Allied Market Research

WILMINGTON, Del. , Aug. 30, 2024 -- Allied Market Research published a report, titled, "Smart TV Market by Resolution Type (8K TV, HDTV, FULL HDTV, and 4K UHD TV), Screen Type (Curved Screen and Flat Screen), Application (Commercial and Household), Panel Type (Liquid Crystal Display (LCD), Light Emitting Diode (LED) , ... Continue reading

The Comeback Year: Nissan Heisman House Campaign Enters Its 14th Season Welcoming Reggie Bush, and Collaborates With the Long-Awaited EA SPORTS College Football 25

The Comeback Year: Nissan Heisman House Campaign Enters Its 14th Season Welcoming Reggie Bush, and Collaborates With the Long-Awaited EA SPORTS College Football 25

The Nissan Heisman House enters its 14th season as football’s most sought-after fraternity with the debut of Reggie Bush and a partnership with EA SPORTS College Football 25. Nissan welcomes Reggie into the Heisman House after much fan anticipation. ... Continue reading

Smart TV Maker Exclusive "The Auto Channel" A Unique Trademarked and Registered SMART TV CHANNEL Ready For Your Product Differentiation

Smart TV Maker Exclusive "The Auto Channel" A Unique Trademarked and Registered SMART TV CHANNEL Ready For Your Product Differentiation

A car guy's most important Stop On The Digital Mother Road. The Auto Channel provides focused easy to understand, easy to read helpful and fun automotive content. ... Continue reading

Magazine Names Hyundai Ioniq 2024 EV Of The Year

Magazine Names Hyundai Ioniq 2024 EV Of The Year

Ann Arbor, MI (August 22, 2024) – Car and Driver has named the Hyundai Ioniq 5 N the 2024 EV of the Year in its fourth annual comparison test of electric vehicles. Over the course of three weeks, the field of 18 new or significantly updated cars, trucks, and SUVs were driven, compared, and evaluated by Car and Driver ... Continue reading

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