News By Topic: Scion

Japanese Auto Brands Gain Ground in May 2012 U.S. Sales

Jun 4, 2012

Washington DC June 4, 2012; The AIADA newsletter today reporred that America’s auto retail industry made a strong showing in May, although not as fast as industry insiders expected. Japanese automakers led the charge as they made a full recovery from last year’s natural disaster, which had been hampering supp ... Continue reading

Toyota Motor Sales Issues May 2012 Sales Preview

Jun 1, 2012

TORRANCE, Calif. June 1, 2012; Toyota Motor Sales (TMS), U.S.A., Inc., reported monthly sales of 202,973 units in May 2012, up 72.9 percent on a daily selling rate (DSR) basis and 87.3 percent on an unadjusted raw volume basis. ... Continue reading

2012 Scion iQ Road Trip Review by Steve Purdy +VIDEO

May 28, 2012

2012 SCION iQ REVIEW By Steve Purdy TheAutoChannel.com Michigan Bureau I was off at the crack of dawn for a 9-hour drive through Michigan’s pristine Upper Peninsula and down the Wisconsin coast to one of the best road racing tracks in the country, Road America at Elkhart Lake. I’m driving and evaluating the l ... Continue reading

2013 Scion FR-S Review By Steve Purdy

May 13, 2012

2013 SCION FR-S More fun for the Scion crowd By Steve Purdy TheAutoChannel.com Michigan Bureau [0535] Less than five years ago Akio Toyoda asked his people the simple question, “Where is the passion in our lineup?â€� When they found none he followed up with, “I want to build a sports car.â€� ... Continue reading

2013 Scion FR-S Drive and Preview by Carey Russ

May 11, 2012

DRIVING DOWN THE ROAD WITH CAREY RUSS The 2013 Scion FR-S is the best-handling, most perfectly-balanced new car I've driven in over a decade The best-handling, most perfectly-balanced new car I've driven in over a decade is a Toyota product. No, I'm not insane or on the take. The car in question is the new Scion FR-S, ... Continue reading

2013 Scion FR-S Review By John Heilig +VIDEO

May 4, 2012

2013 Scion FR-S Review - 2013 Scion FR-S Engine: 2.0-liter horizontally opposed 4 2013 Scion FR-S Horsepower/Torque: 200 hp @ 7,000 rpm/151 lb.-ft. @ 6,400-6,600 2013 Scion FR-S Transmission: 6-speed manual or automatic with paddle shifters 2013 Scion FR-S Wheelbase: 101.2 in. 2013 Scion FR-S Length x Width x Height: 1 ... Continue reading

Scion Announces Collaboration with its iQ and Sony's PlayStation Vita

May 1, 2012

Scion is pleased to announce that starting May 1 through July 31, 2012, buyers of a new 2012 Scion iQ will receive a PlayStation®Vita (PS Vita), portable entertainment system, while supplies last. The promotion coincides with the nationwide release of the iQ, Scion's fourth vehicle and the world's smallest four-seater ... Continue reading

Scion FR-S Sports Coupe Cheaper, Subaru BRZ Arrives Sooner +VIDEO

Apr 27, 2012

Auto Central April 26, 2012; Scion says its FR-S sports coupe arrives in June, priced $1,335 less than the mechanically similar Subaru BRZ. The FR-S starts at $24,930 for the manual transmission model, $26,030 for the automatic. BRZ: $26,265 and $27,365. According to USA Today, the main equipment differences appear to ... Continue reading

Heels On Wheels: 2012 Scion tC Review

Apr 1, 2012

HEELS ON WHEELS By Katrina Ramser San Francisco Bureau The Auto Channel INTRO TO THE tC VEHICLE The Scion tC – standing for touring coupe – is a compact three-door liftback with a sporty and fresh appearance, plus a racy cabin design that includes bolstered seats and a flat-bottomed steering wheel. Geared for ... Continue reading

Central Parking Provides Six Months of Free Parking to Scion iQ Drivers

Mar 22, 2012

Central Parking's New York Region has recently partnered with Scion dealers across the NY metro area to promote the launch of the 2012 Scion iQ. Under the Park Freely campaign, new iQ customers receive six free months of monthly parking at over 50 Central Parking locations across NYC, Jersey City, Newark, and Hoboken. ... Continue reading

Scion Announces Pricing for its 2013 FR-S Sports Car

Mar 22, 2012

Scion today announced pricing for its 2013 FR-S compact rear-wheel drive sports car. The FR-S starts with a manufacturer's suggested retail price (MSRP) of $24,200 when equipped with a six-speed manual transmission, and $25,300 when equipped with a six-speed automatic transmission that features paddle shifters and rev- ... Continue reading

Fuji Heavy Industries Started Production of the Subaru BRZ and Toyota 86 in Japan

Mar 16, 2012

Fuji Heavy Industries Ltd. (FHI), the manufacturer of Subaru automobiles, announced that it held a line-off ceremony at Subaru’s Gunma Main Plant (Ota-city, Gunma Prefecture, Japan) with Toyota Motor Corporation (TMC) President Akio Toyoda and honored guests in attendance, in commemoration of the production start ... Continue reading

Scion and ATTIK Begin Tenth Year of Creative Partnership With National Cross-Media Campaign for "Big" Scion iQ

Mar 14, 2012

Ten years ago, Scion surprised the advertising industry by selecting global creative agency ATTIK as its creative agency of record. In validating their choice, ATTIK's newest clients quickly pointed to the firm's unique design aesthetic and its strategic thinking. ATTIK remains the brand's creative agency of record, an ... Continue reading

Toyota Vehicles Dominate J.D. Power and Associates 2012 Vehicle Dependability Study

Feb 15, 2012

Eight Lexus, Toyota, and Scion models captured segment awards in the 2012 J.D. Power and Associates Vehicle Dependability Study, a performance equal to all other vehicle brands combined and more than twice as many as the runner-up nameplate. The study also found: Lexus is the number one nameplate improving by 23 fewer ... Continue reading

Yoshimi Inaba, President of Toyota USA: It's A Good Time To Be In The Auto Business

Feb 8, 2012

An ebullient and eloquent Yoshimi Inaba, President of Toyota Motor North America said during his luncheon speech at The Economic Club of Chicago, held at the 2012 Chicago Auto show in McCormick Place, “its a good time to be in the auto business”. His positive remarks included Toyota's announcement that produc ... Continue reading