Loyal Customers Returning to Their Brand of Choice As Inventory Increases J.D. Power Finds
Sep 29, 2024
TROY, Mich.: 25 Sept. 2024 — Perennial brand loyalty leaders including Toyota, Honda and Lexus have each been able to grow their respective shares of loyal customers amid stagnation experienced by other brands, according to the J.D. Power 2024 U.S. Automotive Brand Loyalty Study,SM released today. ... Continue reading
Sep 18, 2024
Over the past 27 years millions of vehicle shoppers have used The Auto Channel ... Continue reading
A Message To Car Maker PR Execs; HELP (Before We All Go Buh-Bye)
Sep 13, 2024
When comparing the public relations budget to the marketing budget the PR budget is not "chump change", but Foresight Research calls it a marketing "best buy" Foresight Research has been measuring marketing communications for much more than a decade. Of all the communications channel levers that an auto manufacturer ca ... Continue reading
New Car and Truck Reviews 1993-2025 Gas, Hybrid, Battery Models Performed By Humans For Humans
Sep 7, 2024
New Car and Truck Reviews 1993-2025, Used Car Specs, Crash tests, Service Bulletins, Recalls, MPG, and Other Purchase Consideration Decision Making Research and Road Tests ... Continue reading
Aug 23, 2024
A car guy's most important Stop On The Digital Mother Road. The Auto Channel provides focused easy to understand, easy to read helpful and fun automotive content. ... Continue reading
Explaining Unleaded 88 Gasoline (E15)
Aug 21, 2024
Explaining Unleaded 88 Gasoline Turn About is Fair Play as Ethanol Industry Zings the Oil Industry with Brilliant Branding Strategy By Marc J. Rauch Exec. Vice President/Co-Publisher ... Continue reading
Vital Tips for a Successful Used Car Purchase
Jun 30, 2024
Thinking of buying a used car? It can be a wise and economical decision, but it's essential to proceed with caution to find a trustworthy and suitable vehicle. As someone passionate about cars, we want to help you make an informed choice. ... Continue reading
Mar 23, 2024
April 12, 2005 -- An unusual alliance of the political left and the right is throwing its support behind a newly emerging, evolutionary adaptation of gasoline-electric hybrid vehicles. Unlike current hybrid models, these new plug-in hybrids will give owners the choice of running them off electric power, gasoline or ren ... Continue reading
How Vehicle History Reports Shape Your Used Car Choice
Mar 10, 2024
In the fast-paced world of car buying, making an informed decision is major. The used car market, brimming with options, can be both exciting and daunting. ... Continue reading
Feb 15, 2024
Toyota Ammonia Engines, Akio Toyoda, then president of the world’s biggest car manufacturing Toyota, spent the weekend swerving around a racetrack in western Japan in a Corolla. But it’s no ordinary version of the bestselling car. ... Continue reading
Not Quite A Classic Yet - Used Car Reviews 1997-2001
Jan 21, 2024
Used Car Reviews 1997-2001 ... Continue reading
CoPilot Digital Car Shopping Service Adds AI-Assisted App
Nov 17, 2023
CHICAGO--CoPilot, the leading consumer-focused car shopping app, has launched the car market’s first-ever comprehensive AI-assisted car shopping experience. Through CoPilot’s app, consumers can now search for and receive AI-curated, ranked recommendations with detailed analysis on which vehicle is the best fit for ... Continue reading
VINCENTRIC BEST CPO VALUE IN AMERICA AWARDS
Nov 16, 2023
The 11th annual Vincentric Best Certified Pre-Owned (CPO) Value in America™ Awards were announced today, with Ford claiming more awards than any other brand. Ford earned six model-level awards and two brand-level awards, including a fourth time win for Best CPO Value Truck Brand, and an outstanding eighth win in a ro ... Continue reading
Automobile Study 2022-23 Do You Get No Satisfaction?, Thanks Mick
Aug 22, 2023
Following last year’s dip, customer satisfaction with automobiles improves 3% to a score of 79 (out of 100), according to the American Customer Satisfaction Index (ACSI®) Automobile Study 2022-23. Luxury vehicles continue to outpace their mass-market counterparts, but the gap is shrinking, as the latter increases 3% ... Continue reading
Truthful Information From IIHS: Safer Cars and Trucks: A guide for new and used vehicle buyers
Aug 11, 2023
IIHS: Whether you are in the market for a new or used vehicle, here are key things to consider: Size and weight Smaller, lighter vehicles generally offer less protection than larger, heavier ones. There is less structure to absorb crash energy. ... Continue reading
The Auto Channel content library (since 1996) has grown to become the world’s most extensive and complete interactive archive of automotive centric news, articles, reviews and intense event coverage, presented to viewers as Text, Video and Images.