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News By Topic: Rolls Royce

NextGen TV Automotive Content Elements For Sale Or Lease

NextGen TV Automotive Content Elements For Sale Or Lease

Content that is a grown-up car guy's most important Stop On The Digital Mother Road. The Auto Channel provides focused easy to understand, easy to read helpful and fun automotive content. ... Continue reading

APEAL AWARDS: Economy/Range Satisfaction Gap Closes Between Gas-Powered Vehicles and Electric Vehicles Thanks to High Gas Prices

APEAL AWARDS: Economy/Range Satisfaction Gap Closes Between Gas-Powered Vehicles and Electric Vehicles Thanks to High Gas Prices

J.D. Power 2022 U.S. Automotive Performance, Execution and Layout (APEAL) Study,SM released today. The gap between economy/range is only 7 points (on a 1,000-point scale). The drop in satisfaction with economy/range also has contributed to a one-point decline in overall new-vehicle satisfaction, the first decline since ... Continue reading

Rolls-Royce & Hyundai Motor Group Sign MOU to Lead the Way in the Advanced Air Mobility Market Using All-Electric Propulsion and Hydrogen Fuel Cell Technology

Rolls-Royce & Hyundai Motor Group Sign MOU to Lead the Way in the Advanced Air Mobility Market Using All-Electric Propulsion and Hydrogen Fuel Cell Technology

Farnborough Airshow, U.K., July 18, 2022 – Rolls-Royce and Hyundai Motor Group are announcing plans today to collaborate on bringing all-electric propulsion and hydrogen fuel cell technology to the Advanced Air Mobility (AAM) market. The partnership will leverage Rolls-Royce’s aviation and certification capabilitie ... Continue reading

Car Maker PR Release Freebies Generate The Brand Impact Of Paid-For Advertising - It's Time For R.E.S.P.E.C.T. and Manufacturers Paying For What They Get

Car Maker PR Release Freebies Generate The Brand Impact Of Paid-For Advertising - It's Time For R.E.S.P.E.C.T. and Manufacturers Paying For What They Get

When comparing the public relations budget to the marketing budget the PR budget is not "chump change", but Foresight Research calls it a marketing "best buy" Foresight Research has been measuring marketing communications for much more than a decade. Of all the communications channel levers that an auto manufacturer ca ... Continue reading

ROLLS-ROYCE ANNOUNCES NEW DIRECTOR OF GLOBAL COMMUNICATIONS +100EX Charlize Theron Dream'n

ROLLS-ROYCE ANNOUNCES NEW DIRECTOR OF GLOBAL COMMUNICATIONS +100EX Charlize Theron Dream'n

CHICHESTER, England, July 4, 2022 -- Rolls-Royce Motor Cars has announced that Emma Begley Emma joins Rolls-Royce from BMW UK where she has been General Manager, Product and Internal Communications since 2019. ... Continue reading

Evolution of American Car Mascots and Hood Ornaments Selections from the Jon Zoler Collection

Evolution of American Car Mascots and Hood Ornaments Selections from the Jon Zoler Collection

runs from May 2022 to March 2023. This is the first of a two-part display. ... Continue reading

Tesla and Mercedes-Benz Lead Auto Brands In 2022 MBLM Brand Intimacy Rankings

Tesla and Mercedes-Benz Lead Auto Brands In 2022 MBLM Brand Intimacy Rankings

MBLM's Brand Intimacy 2022 Study, the largest study of brands based on emotions, now in its 12th year. The enhanced study applies MBLM's proven Brand Intimacy model with AI to analyze more brands and data, assessing how consumers bond with the brands they use and love. ... Continue reading

Car Dealers Seek Commonsense Solutions in Washington

Car Dealers Seek Commonsense Solutions in Washington

Automotive News has published AIADA Chairman John Connelly’s latest blog post. It was good to see that the Biden administration took the time this month to meet with auto executives beyond those from Ford, General Motors, and Stellantis to discuss the future of electric vehicle production and infrastructure in the U. ... Continue reading

Biden Using Your Money to Insure Radical Dem's Electric Mobility Monopoly

Biden Using Your Money to Insure Radical Dem's Electric Mobility Monopoly

President Biden's infrastructure plans to invest $174 billion in the EV market, including a national network of 500,000 EV charging locations by 2030.1 However, 81% of respondents report that barriers remain, obstructing the path to purchase.1 ... Continue reading

Kelley Blue Book Names 2022 Winners of 20th Annual Best Resale Value Awards

Kelley Blue Book Names 2022 Winners of 20th Annual Best Resale Value Awards

ATLANTA, Feb. 28, 2022 -- So many items have become more expensive to purchase over the last few years due to pandemic-influenced supply-chain issues, including new vehicles. ... Continue reading

Complete List Of IIHS 2022 Models Awarded Top Safety Picks +VIDEO

Complete List Of IIHS 2022 Models Awarded Top Safety Picks +VIDEO

Sixty-five vehicles qualify for the 2022 Top Safety Pick+ award, and another 36 earn the Top Safety Pick designation. February 24, 2022 The Insurance Institute for Highway Safety is recognizing 65 models with the 2022 Top Safety Pick+ award, as improved headlight offerings boost more vehicles into the top tier. ... Continue reading

"American" Auto Brands Play No Part In Consumer Reports Top 10 Brand Rankings

"American" Auto Brands Play No Part In Consumer Reports Top 10 Brand Rankings

Domestic brands failed to break the top 10 in Consumer Reports’ 2022 Brand Report Card. The Detroit Free Press reports that Subaru took the top spot, followed by Mazda, BMW, Honda, Lexus, Audi, Porsche, Mini, Toyota, and Infiniti. ... Continue reading

AIADA Reports Eighty Percent of New Car Buyers Paid Over MSRP in January

AIADA Reports Eighty Percent of New Car Buyers Paid Over MSRP in January

The AIADA online reported that Edmunds said that a staggering 82.2 percent of new cars sold in January went for more than MSRP, which is a new record. The average new-car buyer in January spent $728 more than MSRP on their purchase, but that average varied widely by brand. ... Continue reading

Plug-In and Gas Hybrids Top GreenerCars’ 2022 Ratings as Automakers Shift to Larger EVs

Plug-In and Gas Hybrids Top GreenerCars’ 2022 Ratings as Automakers Shift to Larger EVs

Washington, DC February 15, 2022; All-electric vehicles (EVs) now account for fewer of the dozen greenest cars available, partly because of a shift toward larger and heavier EVs that are less environmentally friendly, according to this year’s GreenerCars ratings, released today by the American Council for an Energy-E ... Continue reading

Ford Claims Top Spot in Shopping Consideration, Lexus Pulls Ahead of BMW with Tesla Hot on Heels, According to Latest Kelley Blue Book Brand Watch Report

Ford Claims Top Spot in Shopping Consideration, Lexus Pulls Ahead of BMW with Tesla Hot on Heels, According to Latest Kelley Blue Book Brand Watch Report

ATLANTA, Feb. 14, 2022 -- When it comes to the leading automotive brands, the list of who's hot and who's not has significantly changed, according to the latest Kelley Blue Book Brand Watch™ Report for Q4 2021. ... Continue reading

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