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The Largest Independent Automotive Research Resource
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Deposed Toyota President Akio Toyoda Said "Motorist Choice Is The Future, The Enemy is Carbon, Not Internal Combustion Engines (ICE)" Mr. Toyoda Supports The 25 Year Old Auto Channel Editorial Position (Originally Published Here 11/14/2020)

Deposed Toyota President Akio Toyoda Said "Motorist Choice Is The Future, The Enemy is Carbon, Not Internal Combustion Engines (ICE)" Mr. Toyoda Supports The 25 Year Old Auto Channel Editorial Position (Originally Published Here 11/14/2020)

Toyota Ammonia Engines, Akio Toyoda, then president of the world’s biggest car manufacturing Toyota, spent the weekend swerving around a racetrack in western Japan in a Corolla. But it’s no ordinary version of the bestselling car. ... Continue reading

2024 - 1993 Car and Truck Reviews - New and Used Car Prices Dropping To Proper Cost- Time To Shop!

2024 - 1993 Car and Truck Reviews - New and Used Car Prices Dropping To Proper Cost- Time To Shop!

Expert Car and Truck Reviews 1993-2024, Used Car Specs, Crash tests, Service Bulletins, Recalls, MPG, and Other Purchase Consideration Decision Making Research and Road Tests ... Continue reading

Vital Tips for a Successful Used Car Purchase

Vital Tips for a Successful Used Car Purchase

Thinking of buying a used car? It can be a wise and economical decision, but it's essential to proceed with caution to find a trustworthy and suitable vehicle. As someone passionate about cars, we want to help you make an informed choice. ... Continue reading

American Motorists Should Determine Their Power Choice, Not Transient Bureaucrats Or Foreign Governments

American Motorists Should Determine Their Power Choice, Not Transient Bureaucrats Or Foreign Governments

Over the past 27 years millions of vehicle shoppers have used The Auto Channel ... Continue reading

Partner Wanted: Trademarked and Registered Automotive SMART TV CHANNEL Ready To Go Live

Partner Wanted: Trademarked and Registered Automotive SMART TV CHANNEL Ready To Go Live

A car guy's most important Stop On The Digital Mother Road. The Auto Channel provides focused easy to understand, easy to read helpful and fun automotive content. ... Continue reading

Automobile Study 2022-23 Do You Get No Satisfaction?, Thanks Mick

Automobile Study 2022-23 Do You Get No Satisfaction?, Thanks Mick

Following last year’s dip, customer satisfaction with automobiles improves 3% to a score of 79 (out of 100), according to the American Customer Satisfaction Index (ACSI®) Automobile Study 2022-23. Luxury vehicles continue to outpace their mass-market counterparts, but the gap is shrinking, as the latter increases 3% ... Continue reading

Truthful Information From IIHS: Safer Cars and Trucks: A guide for new and used vehicle buyers

Truthful Information From IIHS: Safer Cars and Trucks: A guide for new and used vehicle buyers

IIHS: Whether you are in the market for a new or used vehicle, here are key things to consider: Size and weight Smaller, lighter vehicles generally offer less protection than larger, heavier ones. There is less structure to absorb crash energy. ... Continue reading

Table of Contents Automotive News Archives

Table of Contents Automotive News Archives

No Search Engine Required - One Million pages of auto news and information accessed without a search engine and any SERP errors. ... Continue reading

Americans Want Big Cars and Pickups...Detroit Wants to Build Big...So Let's Have Big...BUT! (Originally Published April 2009)

Americans Want Big Cars and Pickups...Detroit Wants to Build Big...So Let's Have Big...BUT! (Originally Published April 2009)

By Bob Gordon and Marc Rauch, Co-Publishers and owners of The Auto Channel. Spacious, roomy, profitable big vehicles; it's what the people want and it's what the American car makers want to build. According to all reports in recent years (before the depression really hit), GM, Ford and Chrysler made all the big bucks b ... Continue reading

2023 AMERICAN-MADE INDEX From CARS.COM - TESLA LANDS TOP SPOTS

2023 AMERICAN-MADE INDEX From CARS.COM - TESLA LANDS TOP SPOTS

GM, Ford, Honda and Toyota Claim Most Vehicles on 2023 Index — Car-shopping marketplace Cars.com™ today revealed the 100 vehicles on its 18th annual American-Made Index. Cars.com’s automotive experts independently evaluate vehicles contributing the most to the U.S. economy for manufacturing, parts sourcing and em ... Continue reading

Explaining Unleaded 88 Gasoline (E15)

Explaining Unleaded 88 Gasoline (E15)

Explaining Unleaded 88 Gasoline Turn About is Fair Play as Ethanol Industry Zings the Oil Industry with Brilliant Branding Strategy By Marc J. Rauch Exec. Vice President/Co-Publisher ... Continue reading

Are You Nuts? Cars With Urgent Recalls Remain Unrepaired in U.S.

Are You Nuts? Cars With Urgent Recalls Remain Unrepaired in U.S.

More Than 2.5 Million Vehicles with “Do Not Drive” or “Park Outside” Orders Need Fixing f May 1, CARFAX data shows. Ten states have more than 70,000 of these vehicles driving on their roads, with California leading the way. ... Continue reading

Car Maker PR Release Freebies Generate The Brand Impact Of Paid-For Advertising - It's Time For R.E.S.P.E.C.T. and Manufacturers Paying For What They Get

Car Maker PR Release Freebies Generate The Brand Impact Of Paid-For Advertising - It's Time For R.E.S.P.E.C.T. and Manufacturers Paying For What They Get

When comparing the public relations budget to the marketing budget the PR budget is not "chump change", but Foresight Research calls it a marketing "best buy" Foresight Research has been measuring marketing communications for much more than a decade. Of all the communications channel levers that an auto manufacturer ca ... Continue reading

AAA Publishes Ad Free 2023 Auto Guide For Consumers

AAA Publishes Ad Free 2023 Auto Guide For Consumers

Consumers Car Research No Biase No Advertising ... Continue reading

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