FordDirect Survey Finds Consumers Prefer Dealers Who Engage in Online Conversations
Feb 9, 2013
At the National Automobile Dealers Association (NADA) Convention and Exposition today, FordDirect announced results of its Digital Automotive Shopping Survey. The findings revealed the increasing importance for dealers to develop a strong online presence and reputation as the process of shopping for a new or used vehic ... Continue reading
Feb 9, 2013
- Digital automotive marketing agency Dealer Online Marketing (DOM) recently named Darryl Thompson its new President. In careful planning with Founders Adriana Dominguez and Robert Donovan, Darryl has stepped into this role to facilitate continued growth and prepare the company for its next phase of advancement. Darryl ... Continue reading
AutoTrader Group Announces Acquisition Of Automotive Information Systems (AIS)
Feb 8, 2013
AutoTrader Group, the industry's largest digital automotive marketplace and provider of marketing and software solutions to automotive dealers throughout the U.S., has acquired Automotive Information Systems (AIS), the industry's leader in auto incentive integration. This acquisition aligns naturally with AutoTrader Gr ... Continue reading
Feb 8, 2013
AutoTrader.com's new B2B advertising campaign, launching this month, takes aim at common misperceptions about how consumers shop for cars. Themed "Do you know today's customer?", the campaign will highlight insights about consumer shopping behavior in order to help dealers more efficiently and effectively reach shopper ... Continue reading
Big Game Advertisers Drove SOCIAL BUZZ on Cars.Com (Is That Something To Be Proud Of SNIDE Asks?)
Feb 6, 2013
During Sunday's Big Game, automakers accounted for nearly 20 percent of all commercials. Cars.com listened to online chatter to make the call: Which auto advertiser drove away as MVP of social media? In addition to tracking social buzz, Cars.com also looked at which auto ads prompted car shoppers to search for more inf ... Continue reading
Cars.com Launches "ALL DRIVE. No drama." with Ad on Sunday's Big Game
Feb 5, 2013
In front of an audience of 108 million viewers, Cars.com, debuted the first ad of its new campaign during Sunday's Big Game. Cars.com, which has been asking fans the question, "why drama?" answered the question with a brand-new campaign entitled " ALL DRIVE. No drama." "After testing the concept with actual car buyers ... Continue reading
Sime Darby Motors Group Takes Over as New Citroen Distributor
Feb 1, 2013
Sime Darby Motors Group is proud to be the new importer of the Citroen brand in Australia, effective Feb 1, 2013. ... Continue reading
Auto Shoppers of All Ages in China Use the Internet
Jan 29, 2013
Auto shoppers of all ages in China are using the Internet to make auto buying decisions, according to Market Insight Corporation. Two-thirds of the auto shoppers visiting MyProductAdvisor.cn were age 30 or over in January 2013, up from January 2012 when about half of shoppers in China were 30 or over. 'The data suggest ... Continue reading
Cars.com Viewers Choose Dodge Challenger as Winner of the 2013 Shoppers' Choice Award Again
Jan 16, 2013
Cars.com, the premier online resource for buying and selling new and used vehicles, announced that the Dodge Challenger is the winner of its Shoppers' Choice Award for the second year in a row. The Challenger was one of 10 award finalists which were each selected based on new car shoppers' actions taken on the site inc ... Continue reading
Johnson Controls' Batteries Power Ford's Fusion Auto Start-Stop vehicle
Jan 14, 2013
Johnson Controls, Inc., the world's leading supplier of automotive batteries, is providing its advanced Absorbent Glass Mat (AGM) battery technology to power Ford Motor Company's 2013 Fusion Auto Start-Stop vehicle. AGM batteries are a proven advanced energy storage solution for Start-Stop vehicles in Europe, where Joh ... Continue reading
Consumer Reports Promotes "Not So" TrueCar Data
Jan 4, 2013
Consumer Reports New Car Report Sample Disclaimer from Consumers Report (Bottom of sample page) The material provided in this report is gathered by Consumer Union from its own resources and outside experts. Copyright © 2012 by Consumers Union of U.S. Inc. Careful attention has been given to this report's accuracy an ... Continue reading
Cars.com Announces "Best Of 2013" Award Nominees
Dec 17, 2012
Cars.com, today announced its editors' nominees for the site's highest honor, the "Best Of 2013" Award. Nominees include the BMW 3-Series, Honda Accord, Honda CR-V, Ram 1500, Scion FR-S/Subaru BRZ and the Toyota Prius. "Each year, automakers roll out upwards of 70 brand-new or redesigned cars," said Patrick Olsen, Cars ... Continue reading
Dec 17, 2012
-Autobytel Inc. today announced that Jeffrey Coats, President and Chief Executive Officer, will provide an overview of the company at the Sidoti Annual New York Micro Cap Conference. Autobytel's presentation will take place on Monday, January 7, 2013 at 11:20 a.m. ET at the Grand Hyatt Hotel in New York City. Coats als ... Continue reading
Where Cars Are Built - The Auto Channel's Exclusive "Where Is It Built Tool"
Nov 11, 2012
Where's My Car Built? - Find Out With The Auto Channel's Exclusive "Where Is It Built Tool" ... Continue reading
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