Virus Increasing Personal Car Love
COVID-19 Has Changed the Way People Use Their Vehicles
Washington DC The AIADA reported that since the proliferation of the Wuhan Virus, personnel cars are taking on even more functions, proving they're not just for transporting people from point A to point B.
According to USA Today, two separate surveys showed that many people are increasingly using their cars to get away from the people they live with, get a change of scenery, take a nap, make a personal or business call, get some "me" time or just to feel normal again.
These new uses for vehicles are changing what consumers want to buy in their next cars too.
For example, the more adventurous vehicle buyers said they now desire off-road capability and more space in their next vehicle (hmmm AWD Station Wagons or Minivans?).
Some people desire added technology and connectivity so they can use their car as a mobile office or have entertainment during road trips. In some metro areas, there has been an uptick in searches for sedans.
A two-part study done by TrueCar, found that 73% of the 2,000 respondents said they used their cars as a private space to get away from the people they live with.
TrueCar respondents said they use a car for:
- Leisurely drives (56% of respondents)
- Road trips (45% of respondents)
- To carry home improvement supplies (37% of respondents)
- A place to take business or personal phone calls (37% of respondents)
- As a makeshift office space (32% of respondents)
- Off-roading (26% of respondents)
Also, seven in ten of the respondents said they think of their car as an extension of their home and as a part of their family. Car owners said they felt an emotional attachment to their cars with 35% of respondents naming their vehicles.
Read more here (Source: USA Today).