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News By Topic: 2014 SEMA Show News

Castrol and The CSI Group Create 3D Brand Experience at 2014 SEMA Show

Castrol and The CSI Group Create 3D Brand Experience at 2014 SEMA Show

BP Lubricants USA/Castrol and The CSI Group join forces to create a brand activation experience at the 2014 SEMA Show in Las Vegas, Nevada. PARAMUS, N.J., Nov. 7, 2014 -- Castrol created buzz around their newest technologies and latest consumer product launches at this year's SEMA Show: Castrol GTX Magnatec with intell ... Continue reading

BASF hosts fundraiser for the Wounded Warrior Project during Las Vegas event

BASF hosts fundraiser for the Wounded Warrior Project during Las Vegas event

The team from BASF's Automotive Refinish business hosted a fundraiser in Las Vegas this week as part of its participation at the 2014 Specialty Equipment Market Association (SEMA) Show. The fundraiser raised $3,500 to help support wounded service members through the Wounded Warrior Project™ (WWP) nonprofit organiz ... Continue reading

Prestigious US Tech-Prize "R&D 100 Award" for NANOSLIDE: Mercedes-Benz awarded Inventor's "Oscar"

Prestigious US Tech-Prize "R&D 100 Award" for NANOSLIDE: Mercedes-Benz awarded Inventor's "Oscar"

The US tech-specialist magazine, R&D Magazine, chose Nanoslide® as one of the 100 most important high-tech products launched in 2013. Nanoslide® is an innovative cylinder coating technology which reduces friction in combustion engines. The prestigious R&D 100 Award, also known as the ‘Oscars of Invention†... Continue reading

Innovation, Technology and Performance Take the Stage at SEMA 2014, World's Top Car Show

Innovation, Technology and Performance Take the Stage at SEMA 2014, World's Top Car Show

Micah Muzio, managing editor for Kelley Blue Book, offers sneak peak at auto industry’s most coveted event LAS VEGAS -- November 6, 2014: New Toyo® Open Country® R/T is Built Rugged for Any Terrain Backed By Class-Leading 45,000-Mile Warranty Off-road performance meets on-road comfort with the all new Open C ... Continue reading

Wood You Like to Sit Down?

Wood You Like to Sit Down?

Chevrolet Suburban concept tailgating package features salvaged wood table LAS VEGAS – A custom tailgating package built into the Chevrolet Suburban Premium Outdoors concept features a handcrafted table and benches made of recycled wood salvaged from purposefully deconstructed Detroit homes. The table and benches ... Continue reading

2015 Ford F-150 Concept Trucks with LEER 700 Tonneaus Win SEMA Awards

2015 Ford F-150 Concept Trucks with LEER 700 Tonneaus Win SEMA Awards

Other LEER Caps Featured in Auto Manufacturer Booths LAS VEGAS, Nov. 5, 2014 -- SEMA Booth #31119 -- At SEMA this week, 700 tonneaus from LEER®, North America's leading manufacturer of fiberglass truck caps and tonneaus for more than 40 years, are high-profile components of two award-winning F-150 concept trucks. Wi ... Continue reading

Scion Showcases SEMA Standouts

Scion Showcases SEMA Standouts

Crowns Winner in 10th Annual Scion Tuner Challenge November 05, 2014 LAS VEGAS, (Nov. 5, 2014) – With a custom louvre treatment and vintage style, Speedhunters triumphed today as the winner in the 10th annual Scion Tuner Challenge at the Specialty Equipment Market Association (SEMA) Show in Las Vegas. The online i ... Continue reading

Toyota Surprises SEMA with 850-Horsepower Camry Dragster

Toyota Surprises SEMA with 850-Horsepower Camry Dragster

Sleeper Camry Set to Shock Racing Fans Nationwide TORRANCE, CA -- Nov. 4, 2014: In drag racing terms, a “sleeper” is a car that looks as innocuous as possible, but has the means to blow the doors off the competition. The attendees at this year’s Specialty Equipment Market Association (SEMA) Show were sho ... Continue reading

Local Motors Announces 3D-printed Car Modification Competition

Local Motors Announces 3D-printed Car Modification Competition

Local Motors today announces the ModMen Challenge, a bold competition that asks the hot rod and motor vehicle aftermarket community to “hack up” and modify a 3D-printed vehicle, just like they would any other car. The contest starts online, where participants submit design modification proposals designed for ... Continue reading

Elio Motors Teams with Infinite Skyz, Turns 84 MPG Elio into Connected Internet Vehicle

Elio Motors Teams with Infinite Skyz, Turns 84 MPG Elio into Connected Internet Vehicle

SkyzMatic Internet Connectivity Available as Option following Elio Motors' Sept. 2015 Launch LAS VEGAS, Nov. 4, 2014 -- Elio Motors today announced at the Specialty Equipment Manufacturers Association (SEMA) Show that it will offer the SkyzMatic vehicle connectivity system from technology innovator Infinite Skyz to pro ... Continue reading

Kia Celebrates a Day at the Races Theme at SEMA 2014

Kia Celebrates a Day at the Races Theme at SEMA 2014

Four highly customized, hand-built concepts offer a glimpse into the fun and excitement Kia Racing fans experience when spending a day at the races Ballast Point Sedona and Smitten Ice Cream Soul EV embrace the tastier side of trackside festivities with handcrafted brews and a high-tech take on the traditional ice crea ... Continue reading

Hyundai Features Five Concepts Based On 2015 Genesis, 2015 Sonata And 2014 Genesis Coupe At The 2014 SEMA Show

Hyundai Features Five Concepts Based On 2015 Genesis, 2015 Sonata And 2014 Genesis Coupe At The 2014 SEMA Show

Hyundai has once again teamed up with some of the biggest names in the automotive tuning community for SEMA 2014. This year, Hyundai focuses on the performance and tuning capabilities of its newest models, the 2015 Genesis and 2015 Sonata. Also featured in this year's roster is the most-powerful four-cylinder 2014 Gene ... Continue reading

2015 Honda Fit takes SEMA Show by Storm

2015 Honda Fit takes SEMA Show by Storm

Fit wins SEMA Award as "Hottest Sport Compact" -- Tjin Edition voted Fan Favorite in the 2015 Fit Performance Project -- HPD displays extensive line of available racing "crate motors" LAS VEGAS -- Nov. 4, 2014: The all-new 2015 Honda Fit (automobiles.honda.com/fit/) arrived at the 2014 SEMA Show in strength, with nine ... Continue reading

Mopar Unveils New 2015 Dodge Charger R/T for NHRA Funny Car Competition

Mopar Unveils New 2015 Dodge Charger R/T for NHRA Funny Car Competition

Fiat Chrysler Automobiles' (FCA) Mopar and Dodge brands reveal a new 2015 Mopar Dodge Charger R/T Funny Car drag racing vehicle at the Specialty Equipment Market Association (SEMA) show in Las Vegas The new Mopar race car will be on display in the brand's exhibition area at the SEMA show Nov. 4-7 at the Las Vegas Conve ... Continue reading

Chevy Colorado Performance Concept Enables Adventure

Chevy Colorado Performance Concept Enables Adventure

Ricky Carmichael helps develop package to demonstrate cargo capability, flexibility LAS VEGAS – Motocross legend Ricky Carmichael has the perfect go-anywhere transporter in the all-new Chevrolet Colorado for his motorcycle, mountain bike and the gear that goes with them. Carmichael teamed with Chevrolet to develop ... Continue reading

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