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News By Topic: Isuzu

PR Release Freebies Match The Brand Impact Of Paid-For TV - It's Time For R.E.S.P.E.C.T. and Paying For What You Get

PR Release Freebies Match The Brand Impact Of Paid-For TV - It's Time For R.E.S.P.E.C.T. and Paying For What You Get

When comparing the public relations budget to the marketing budget the PR budget is not "chump change", but Foresight Research calls it a marketing "best buy" Foresight Research has been measuring marketing communications for much more than a decade. Of all the communications channel levers that an auto manufacturer ca ... Continue reading

Toyota Said "The enemy is carbon, not internal combustion engines" - Motorist Choices Is The Future...Why Did IT Change? This Has Been TACH Position For 25 Years!

Toyota Said "The enemy is carbon, not internal combustion engines" - Motorist Choices Is The Future...Why Did IT Change? This Has Been TACH Position For 25 Years!

Okayama Japan November 13, 2021; Bloomberg reported that Akio Toyoda, the president of the world’s biggest car manufacturing Toyota, spent the weekend swerving around a racetrack in western Japan in a Corolla. But it’s no ordinary version of the bestselling car. ... Continue reading

NHTSA Recall Summary November 22, 2021

NHTSA Recall Summary November 22, 2021

Your vehicle MAY be involved in a safety recall and MAY create a safety risk for you or your passengers. If left unrepaired, a potential safety defect could lead to injury or even death. ... Continue reading

J.D. Power Announces 2022 U.S. ALG Residual Value Awards

J.D. Power Announces 2022 U.S. ALG Residual Value Awards

J.D. Power 2022 U.S. ALG Residual Value Awards, highlighted by Honda and Lexus being named brand award winners in the mass market and premium segments, respectively. “Accurately forecasting residual values in the auto industry is a key factor in assessing an estimated $225 billion lease portfolio of vehicles in the U ... Continue reading

New-Vehicles Sales Satisfaction Rankings Unchanged from Year Ago, J.D. Power Finds

New-Vehicles Sales Satisfaction Rankings Unchanged from Year Ago, J.D. Power Finds

customer satisfaction with the vehicle purchase experience holds steady year over year, according to the J.D. Power 2021 U.S. Sales Satisfaction Index (SSI) Study, SM released today. ... Continue reading

Unpaid-For Editorial Brand Exposure - Published Auto Brands News, Reviews and Opinions 1995-2021

Unpaid-For Editorial Brand Exposure - Published Auto Brands News, Reviews and Opinions 1995-2021

When comparing the public relations budget to the marketing budget the PR budget is not "chump change", but Foresight Research calls it a marketing "best buy" Foresight Research has been measuring marketing communications for much more than a decade. Of all the communications channel levers that an auto manufacturer ca ... Continue reading

2022 NACTOY Car and Truck Candidates

2022 NACTOY Car and Truck Candidates

“This year’s mix of eligible new vehicles highlights both existing and emerging trends in the automotive industry,” said NACTOY President Gary Witzenburg. “Utilities of all types and sizes continue as the largest and most popular vehicle category, so the large number of them comes as no surprise. ... Continue reading

NHTSA Recall Summary June 7, 2021 (Official)

NHTSA Recall Summary June 7, 2021 (Official)

The following may apply to one or more of your vehicles if your vehicle is listed below. Click on the NHTSA Recall ID Number below to read more about the safety issue and the reason for the recall.To find out if your specific passenger vehicle is included in the recall, use the VIN Look-up Tool. ... Continue reading

Kelley Blue Book Helps Car Shoppers Navigate Electric Car Tax Credits

Kelley Blue Book Helps Car Shoppers Navigate Electric Car Tax Credits

Electric cars undoubtedly are the wave of the future, and growth in the segment is on quite an upward trajectory. According to data from Cox Automotive, electrified vehicles accounted for 7.8% of the total Q1 2021 sales, up from 4.8% in the same period last year. ... Continue reading

NHTSA Recall Summary April 6, 2021 (Official)

NHTSA Recall Summary April 6, 2021 (Official)

Recalled Manufacturer - Chevrolet, GMC, Porsche, BMW, Ford, Genesis, Honda, Acura, RV's, Big Rigs, The following may apply to one or more of your vehicles if your vehicle is listed below. Click on the NHTSA Recall ID Number below to read more about the safety issue and the reason for the recall.To find out if your spec ... Continue reading

Complete List Of 2021 IIHS Safety Award Winners +VIDEO

Complete List Of 2021 IIHS Safety Award Winners +VIDEO

The Insurance Institute for Highway Safety is recognizing 49 models for providing the highest level of safety — more than double the number that earned the Top Safety Pick+ award last year. Another 41 vehicles earn Top Safety Pick (without the plus), bringing the total number of 2021 award winners to 90, compared wit ... Continue reading

Vehicle Dependability Ratings At All-Time High, J.D. Power Finds

Vehicle Dependability Ratings At All-Time High, J.D. Power Finds

Vehicle dependability is at an all-time high, with the overall level of problems cited by owners declining 10% from a year ago, according to the J.D. Power 2021 U.S. Vehicle Dependability Study‚Ą† (VDS), released today. “The study results validate what we have known for some time,” said Dave Sargent, vice president ... Continue reading

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