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News By Topic: Lincoln

AAA-University of Utah Study - Unsafe Driving Distractions Caused By Many Hands-free Systems

AAA-University of Utah Study - Unsafe Driving Distractions Caused By Many Hands-free Systems

inShare1 AAA Urges Manufacturers to Focus on Accuracy and Usability to Reduce Cognitive Distraction WASHINGTON, D.C. (Oct. 7, 2014) – With three out of four drivers believing that hands-free technology is safe to use, Americans may be surprised to learn that these popular new vehicle features may actually increase ... Continue reading

Infiniti Q70 Earns Good Rating in the TOP SAFETY PICK+ awards, Lincoln MKS and BMW 5 Earned Lower Marks

Infiniti Q70 Earns Good Rating in the TOP SAFETY PICK+ awards, Lincoln MKS and BMW 5 Earned Lower Marks

Results for three large luxury cars put through the Insurance Institute for Highway Safety’s small overlap front test for the first time are a mixed bag, with the Infiniti Q70 achieving a good rating, the Lincoln MKS earning a poor rating, and the BMW 5 series earning a marginal. The MKS and 5 series are the worst ... Continue reading

2015 Lincoln Navigator Review - On The Bourbon Trail With Larry Nutson

2015 Lincoln Navigator Review - On The Bourbon Trail With Larry Nutson

Luxurious, stylish, refined, aesthetically pleasing, tasteful, smooth, quiet, these are words that appropriately describe the redesigned for 2015 Lincoln Navigator. We road test it and tell you how it fares. ... Continue reading

Lincoln Launches Campaign for First-Ever MKC with Ads Featuring Matthew McConaughey

Lincoln Launches Campaign for First-Ever MKC with Ads Featuring Matthew McConaughey

The Lincoln Motor Company introduces “Live in Your Moment” campaign for Lincoln MKC featuring Academy Award™ winner Matthew McConaughey >Lincoln MKC offers athletic design, engaging driving dynamics and an elegant, quiet interior to create an environment where drivers can reflect, organize their thoughts ... Continue reading

Lincoln MKC Brings $129 Million Investment, 300 New Jobs to Louisville Assembly Plant +VIDEO

Lincoln MKC Brings $129 Million Investment, 300 New Jobs to Louisville Assembly Plant +VIDEO

Louisville Assembly Plant adds new jobs and investment to help support production of the all-new 2015 Lincoln MKC > Ford Motor Company maintains its strong commitment to the commonwealth of Kentucky and the city of Louisville through production of the new Lincoln crossover > MKC gives Lincoln a strong entry in the smal ... Continue reading

Lincoln Motor Company and Matthew McConaughey Begin New Creative Journey

Lincoln Motor Company and Matthew McConaughey Begin New Creative Journey

The Lincoln Motor Company signs a multi-year collaboration with Oscar™-winning actor Matthew McConaughey >Long-term admirer of the Lincoln brand, McConaughey will act as a storyteller on upcoming Lincoln broadcast and digital ad campaigns >Academy Award™ winner to appear in series of TV and digital spots star ... Continue reading

Lincoln Engages Customers with Original Showroom Scent 'Essence of Lincoln'

Lincoln Engages Customers with Original Showroom Scent 'Essence of Lincoln'

> Essence of Lincoln, The Lincoln Motor Company’s original showroom scent, reinforces Lincoln brand identity of luxury and warmth > Designed by aroma marketing leader SensoryMax with guidance from master perfumer Rene Morgenthaler, Essence of Lincoln recently earned 2014 Harold Vogt Scent Marketer of the Year awar ... Continue reading

Lincoln Teams With Historic African-American Greek-Letter Groups To Aid Communities

Lincoln Teams With Historic African-American Greek-Letter Groups To Aid Communities

To continue in its efforts to give back to local communities, the Lincoln Motor Company has teamed with the National Pan-Hellenic Council, Incorporated (NPHC), a group of nine African-American Greek-letter organizations. The program, "The Divine Nine Driven To Give Program" is an extension of Lincoln's national Driven ... Continue reading

Lincoln Celebrates Opening of Reimagined Park in San Francisco's Portola Neighborhood

Lincoln Celebrates Opening of Reimagined Park in San Francisco's Portola Neighborhood

The Lincoln Motor Company, through The Lincoln Reimagine Project™ and in collaboration with Architectural Digest and Architecture for Humanity, has helped transform a San Francisco street into a pocket park >Burrows Street Park in the Portola neighborhood will be a thriving hub of community-centric events and prog ... Continue reading

All-New Deepsoft Leather Allows Lincoln to Bridge Past and Present with MKC

All-New Deepsoft Leather Allows Lincoln to Bridge Past and Present with MKC

In developing the all-new 2015 MKC small premium utility, The Lincoln Motor Company strived to create a vehicle that displayed the company’s commitment to quality and craftsmanship. “Feel is a very important part of the luxury car experience, and Deepsoft leather gives our customers a luxury feel that they ca ... Continue reading

Lincoln Motors Joins the National Society of Hispanic MBAs as 2014 Marketing Partner

Lincoln Motors Joins the National Society of Hispanic MBAs as 2014 Marketing Partner

The National Society of Hispanic MBAs (NSHMBA) announced a partnership with The Lincoln Motor Company as NSHMBA's 2014 national Automotive Partner. Lincoln will be conference Co-lead at NSHMBA's 25th Annual Conference & Career Expo in Philadelphia, PA on September 24 -27, 2014. Lincoln will be offering unique test driv ... Continue reading

Ford's Paul Mascarenas Retiring After 32 Years

Ford's Paul Mascarenas Retiring After 32 Years

After 32 years of service, Paul Mascarenas retiring as chief technical officer and vice president, Research and Advanced Engineering, effective, Oct. 1 Dr. Ken Washington named vice president, Research and Advanced Engineering; former Lockheed Martin executive to help lead Ford’s accelerated drive for innovation K ... Continue reading

2014 Lincoln MKZ Hybrid Maybe The Best R-O-I On The Market +VIDEO

2014 Lincoln MKZ Hybrid Maybe The Best R-O-I On The Market +VIDEO

2014 Lincoln MKZ Hybrid Maybe the best R-O-I on the market today By Larry Nutson Senior Editor, New York Bureau The Auto Channel (DSC_6644) Lincoln has been reinventing itself as a brand attuned to the needs of 21st-century luxury customers. A couple years back they restructured as The Lincoln Motor Company with their ... Continue reading

Ford Lowers MPG For Certain Models - Will Pay Owners

Ford Lowers MPG For Certain Models - Will Pay Owners

Ford identified an error with fuel economy ratings for certain vehicles through its internal testing and notified the U.S. Environmental Protection Agency (EPA) Ford worked with EPA as the agency retested the vehicles, which resulted in lower fuel economy ratings for Ford’s 2013- and 2014-model year hybrid and plu ... Continue reading

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