Marty's Marketing Musing's - 2016 Nissan Titan "Shoulders Of Giants" TV Commercial +VIDEO
Jan 12, 2016
Marty's Marketing Musings Nissan New Titan TV Commercial Respects Its Truck Competitors by Marty Bernstein Senior Editor-at-large The Auto Channel 2016 Titan âEvery Dutyâ TV Commercial Tonight, January 11, 2016 Nissan premiered a new, ground breaking :90-second, yes , a :90- second commercial, during the most ... Continue reading
Second Generation of the Adventure-Seeking Audi Avant Takes to the Stage at the NAIAS 2016
Jan 12, 2016
The Audi A4 will take the smooth with a little more of the rough at this monthâs Detroit Motor Show as it adopts the tougher stance of the A4 allroad quattro. The all-new Avant version already famed for its limousine-like bearing and boundary-stretching technology is repurposed as an exceptional all-terrain machin ... Continue reading
GMC Introduces All-New 2017 Acadia
Jan 12, 2016
GMC today introduced the all-new 2017 Acadia â a reimagined crossover aimed at the heart of the midsize segment, designed to offer great versatility and refinement, with more advanced safety technologies. The new Acadia offers more-efficient powertrains, while continuing to offer three rows of seating on most mode ... Continue reading
Executive Remarks from the 2016 North American International Auto Show Honda Press Conference
Jan 12, 2016
Takahiro Hachigo, President and CEO of Honda Motor Co., Ltd. JOHN MENDEL, EXECUTIVE VICE PRESIDENT, AUTOMOBILE DIVISION, AMERICAN HONDA MOTOR CO., INC. John Mendel â Executive Vice President, American Honda Motor Co., Inc. Good afternoon everyone and thanks for joining us. A year ago on this stage we declared 2015 ... Continue reading
Jan 12, 2016
Mercedes-Benz starts the New Year with the wind in its sales. In 2015, the brand delivered over 13 percent more vehicles worldwide than in the previous year â achieving its fifth record result in a row. The new E-Class, which celebrates its premiere at the 2016 North American International Auto Show, marks a major ... Continue reading
Volvo Cars Launches its New S90 Premium Sedan in Detroit, Highlighting its Commitment to the US
Jan 12, 2016
Volvo Cars has chosen the North American International Auto Show (NAIAS) in Detroit to launch its new signature premium sedan, the S90, underscoring its long term commitment to the US market and providing a clear sign of its confidence in continued sales growth in the coming year. Volvo sales in the US increased 24.3 p ... Continue reading
German Manufacturers Increase US Sales to Around 1.4 Million Light Vehicles
Jan 12, 2016
DETROIT, January 11, 2016 -- "The economic situation is healthy as this auto show - the most important one for the US - takes place. Estimates put growth of the gross domestic product at 2.4 percent again in 2015, and a 2.6 percent rise is expected during 2016," said Matthias Wissmann, President of the German Associati ... Continue reading
2016 North American International Auto Show (NAIAS) - Lexus LC 500 Reveal, Akio Toyoda
Jan 12, 2016
DETROIT --January 11, 2016: As prepared for: 2016 North American International Auto Show Lexus LC 500 Reveal Detroit, Mich., Monday, Jan. 11, 2016 Akio Toyoda, Lexus Chief Branding Officer Toyota Motor Corporation President Good afternoon and thank you for joining us! This is my first time speaking at a Lexus Press Con ... Continue reading
Global Debut of All-New Lexus LC 500 at the 2016 NAIAS Signals Dawn of a New Era for Lexus +VIDEO
Jan 12, 2016
When the Lexus LF-LC Concept debuted at the 2012 North American International Auto Show, the press, loyal customers, and enthusiasts wondered if the conceptâs arresting styling and dramatic proportions could ever evolve into a production 2+2 coupe. Today, four years after the debut of the breakthrough concept that ... Continue reading
Nissan IDS Concept Makes its U.S. Debut at the 2016 North American International Auto Show +VIDEO
Jan 12, 2016
DETROIT -- January 11, 2016: The Nissan IDS Concept, Nissan's vision of the future of autonomous driving and zero emission EVs, made its first U.S. appearance at the 2016 North American International Auto Show today. "Nissan's forthcoming technologies will revolutionize the relationship between car and driver, and futu ... Continue reading
Jan 12, 2016
Extreme pickup concept bows on heels of all-new 2016 TITAN XD launch Boasts adventure-ready, desert racing-inspired design on commercial-duty chassis with modified off-road suspension Concept created by Nissan Design America in La Jolla, California DETROIT -- January 11, 2015: Nissan put an exclamation point on the sta ... Continue reading
Matthias Müller: The USA is and Remains a Core Market for the Volkswagen Group
Jan 12, 2016
The Volkswagen Group is firmly standing by its commitment and investment plans in the US. "The US is and remains a core market for the Volkswagen Group," CEO Matthias Müller affirmed at a press conference in Detroit on Sunday. On the eve of the North American International Motor Show which takes place there, Müller a ... Continue reading
Volkswagen Tiguan GTE Active Concept Makes World Debut at NAIAS
Jan 12, 2016
The Volkswagen Tiguan GTE Active Concept makes its world debut at the North American International Auto Show (NAIAS), in the country that popularized the Sport Utility Vehicle (SUV). The vehicleâs most striking innovation is its efficient plug-in hybrid system that uses two electric motors and a gasoline engine, w ... Continue reading
From 'The Big Idea' to FordPass: How Ford's Reimagined Customer Experience Came to Life
Jan 12, 2016
Last April, Elena Ford and a team of Ford employees spent three days behind closed doors at a Detroit hotel with some of the best mobile, design and customer experience minds in the world. ... Continue reading
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