News By Topic: Shopping For And Buying Vehicles Online

Cox Automotive Partners with Zambezi to Transform Autotrader, Kelley Blue Book Brands

Feb 11, 2016

ATLANTA, Feb. 11, 2016 -- Cox Automotive, a leading provider of products and services that span the automotive ecosystem worldwide, has named Zambezi as its lead creative agency for the company's leading consumer brands of Autotrader and Kelley Blue Book. Zambezi will work with both companies to help strategically tran ... Continue reading

Satisfaction with Manufacturer Websites?

Feb 9, 2016

COSTA MESA, Calif., Feb. 9, 2016 -- The Super Bowl may pose the first big test of the year for auto shopper satisfaction. According to the J.D. Power 2016 Manufacturer Website Evaluation StudySM—Winter, website navigation problems due to rich content, especially on the individual auto model pages, can negatively i ... Continue reading

Super Bowl 50 Commercial Impact For Car Brand Advertisers

Feb 8, 2016

IRVINE, Calif., Feb. 8, 2016 -- The Audi R8 increased 7,780 percent in new-car searches on KBB.com following its commercial, the most of any advertised model during Super Bowl 50, according to Kelley Blue Book www.kbb.com, the only vehicle valuation and information source trusted and relied upon by both consumers and t ... Continue reading

Car Lister Launches Online Platform

Feb 1, 2016

NAPLES, Fla., Feb. 1, 2016 -- Car Lister, the web application that lets sellers list and buyers shop for new and pre-owned cars from any smartphone, tablet or desktop, today announced the launch of a fully transactional e-commerce platform for car dealers to buy, sell, trade and ship inventory to each other without the ... Continue reading

Buying A Car? Auto Enthusiast? Repair Question? - Auto Lab Live Saturday 8-10 AM

Jan 16, 2016

Car Question? Call Toll Free 888-692-7234 Auto Lab is a 27 year old interactive automotive-focused New York area radio call-in show hosted by Professor Harold Wolchok. Each week a cadre of experienced hands-on automotive experts are in-studio with advice for the New York area's 12 million people, providing listeners wi ... Continue reading

Buyers Want Big, Car Makers Want Big, Government Wants Small - So The Disconnect Grows

Jan 7, 2016

Washington DC January 7, 2016; The AIADA newsletter reported on the disconnect on electric vehicles. From the battery-powered Chevrolet Bolt crossover to the hydrogen fuel cell-powered Honda Clarity to a hybrid Chrysler minivan, automakers are expected to show a parade of electric vehicles at the 2016 Detroit auto show ... Continue reading

Car Question? Answers Live From NY - It's Auto Lab, December 19, 2015

Dec 18, 2015

Car Question? Answers Live From NY - It's Auto Lab, December 19, 2015 ... Continue reading

Car Question ? Live From NY It's Auto Lab, Nov 21, 2015

Nov 21, 2015

Car Question ? Live From NY It's Auto Lab, Nov 21, 2015 ... Continue reading

J.D. Power Also Helps Auto Shoppers with their Car Research

Nov 17, 2015

WESTLAKE VILLAGE, Calif., Nov. 17, 2015 -- Auto shoppers looking to research their next new car, truck, SUV, or van online have a new choice among third-party automotive websites. J.D. Power recently launched an all-new consumer auto ratings and research website—www.jdpower.com/cars—that features: new car qua ... Continue reading

Bid For Last EVO - Its Gonna Go Fast!

Nov 12, 2015

Mitsubishi Motors Announces National Auction Of Lancer Evolution Final Edition Number 1 Of 1600 To Benefit MS Society / November 12, 2015 — CYPRESS, Calif. •Mitsubishi Motors North America donates limited-production and highly collectible car to National MS Society, Pacific South Coast Chapter •Auction i ... Continue reading

Cadillac and Conde Nast: Is It Advertising or Collusive Puffery of the Worst Sort?

Oct 28, 2015

Conde Nast's 23 Stories Creates Branded Content For Cadillac Special to The Auto Chnanel From http://www.mediapost.com MediaPost Article By <a href=https://twitter.com/eriksass1>Erik Sass</a> @eriksass1 Big publishers have been striking major branded content deals at a breakneck pace in recent weeks. In the latest such ... Continue reading

Safest Cars For Teen Drivers From IIHS

Oct 6, 2015

Safest Cars For Teen Drivers From IIHS ... Continue reading

Managment Change at BMW North America

Sep 11, 2015

Woodcliff Lake, NJ – September 11, 2015…. Ludwig Willisch President and Chief Executive Officer, BMW of North America is pleased to announce the following changes to his management team. Peter Miles, currently Vice President Sales Channel Development and Customer Relations has assumed the new role of Vice Pre ... Continue reading

Best Of Auto Lab Show | Saturday September 5, 2015

Sep 4, 2015

Auto Lab is a 25 year old interactive automotive-focused New York area radio call-in show hosted by Professor Harold Wolchok. Each week a cadre of experienced hands-on automotive experts are in-studio with advice for the New York area's 12 million people, providing listeners with honest, practical and street-smart car ... Continue reading

Online Auto-Purchasing On The Rise

Aug 19, 2015

An Accenture Survey has found that 75% of U.S. respondents would consider making car selection, price negotiation, financing, back office paperwork, and home delivery completely online. Additionally, there is no high-pressure environment where price negotiations will take place, rather the comfortability of the purchas ... Continue reading