EV Motoring Fairy-Tale Reality - Be Worried Be Very Worried
Nov 21, 2024
“We’re Going to Need A Lot of Lithium. . .” (Cue the Jaws theme)Here’s a quote that plenty of product planners who are penciling the future of electric vehicles:“It’s almost impossible, and definitely a race against time The big money that needs to be spent takes time to get approval for and to deploy.”Th ... Continue reading
Explaining Unleaded 88 Gasoline (E15 - 15% Ethanol)
Oct 30, 2024
Explaining Unleaded 88 Gasoline Turn About is Fair Play as Ethanol Industry Zings the Oil Industry with Brilliant Branding Strategy By Marc J. Rauch Exec. Vice President/Co-Publisher ... Continue reading
Loyal Customers Returning to Their Brand of Choice As Inventory Increases J.D. Power Finds
Sep 29, 2024
TROY, Mich.: 25 Sept. 2024 — Perennial brand loyalty leaders including Toyota, Honda and Lexus have each been able to grow their respective shares of loyal customers amid stagnation experienced by other brands, according to the J.D. Power 2024 U.S. Automotive Brand Loyalty Study,SM released today. ... Continue reading
A Message To Car Maker PR Execs; HELP (Before We All Go Buh-Bye)
Sep 13, 2024
When comparing the public relations budget to the marketing budget the PR budget is not "chump change", but Foresight Research calls it a marketing "best buy" Foresight Research has been measuring marketing communications for much more than a decade. Of all the communications channel levers that an auto manufacturer ca ... Continue reading
North American Car, Truck and Utility Vehicle of the Year™ Unveils “Best of 2025” List
Sep 13, 2024
Ten cars, five trucks and ten utility vehicles will advance to finalist round of the prestigious awards process DETROIT, September 13, 2024 – Twenty-five vehicles have been named the “Best of 2025” by the North American Car, Truck and Utility Vehicle of the Year™ (NACTOY) Awards organization and will move on to ... Continue reading
IIHS: List Of SMALL SUV CRASH TEST RESULTS
Jul 18, 2024
Seven out of eight small SUVs tested performed well in the IIHS rear crash prevention evaluation, which addresses low-speed backing crashes that account for a large portion of insurance claims. ... Continue reading
The Bob Lutz Prophesies - How Did He Do? +VIDEO
Jun 23, 2024
AUTO CENTRAL - August 24, 2015: About 8 years ago, Bob Lutz visited the Western Automotive Journalists in Northern California. At the time, Bob was General Motors' vice chairman. He had just come up from Los Angeles where he was the primary presenter at the GM and Chevrolet Press Conference at the Los Angeles Auto Show ... Continue reading
It's Time For Ethanol Honesty - with UPDATE
Jun 15, 2024
Sparring with the new spate of anti-ethanol scatological slurs ... Continue reading
May 13, 2024
Big Brother Like "Birth to Grave" Autonomous Driving Mandates May Kill The Automobile Industry And Take Our Freedom Of Mobility ... Continue reading
Mar 23, 2024
April 12, 2005 -- An unusual alliance of the political left and the right is throwing its support behind a newly emerging, evolutionary adaptation of gasoline-electric hybrid vehicles. Unlike current hybrid models, these new plug-in hybrids will give owners the choice of running them off electric power, gasoline or ren ... Continue reading
One Picture Speaks A Trillion Dollars Worth of Words
Mar 19, 2024
High Gasoline Prices Got You Down? Look At This Picture ... Continue reading
How Vehicle History Reports Shape Your Used Car Choice
Mar 10, 2024
In the fast-paced world of car buying, making an informed decision is major. The used car market, brimming with options, can be both exciting and daunting. ... Continue reading
Feb 15, 2024
Toyota Ammonia Engines, Akio Toyoda, then president of the world’s biggest car manufacturing Toyota, spent the weekend swerving around a racetrack in western Japan in a Corolla. But it’s no ordinary version of the bestselling car. ... Continue reading
Vehicle Dependability Slumps as Rate of Deterioration Increases, J.D. Power Finds
Feb 12, 2024
TROY, Mich.: 8 Feb. 2024 — Vehicle owners are experiencing lower levels of vehicle dependability after three years of ownership, according to the J.D. Power 2024 U.S. Vehicle Dependability StudySM (VDS), released today. ... Continue reading
Not Quite A Classic Yet - Used Car Reviews 1997-2001
Jan 21, 2024
Used Car Reviews 1997-2001 ... Continue reading
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