Hyundai New Advertising Getting Results and Awards - VIDEO ENHANCED
Apr 30, 2008
by Marty Bernstein, AIADA Contributing Editor New ads and advertising campaigns from Hyundai North America are breaking the oldest axiom in the advertising business, âHalf my ad dollars donât work, I just donât know which half.â At the recently concluded New York International Auto Show, IAG Researc ... Continue reading
2009 Hyundai Sonata Preview - VIDEO ENHANCED
Apr 28, 2008
HYUNDAI SONATA FACE LIFT Just a Bit Better for 2009 By Steve Purdy TheAutoChannel.com Detroit Bureau The serviceberry trees along eastbound Geddes Road, near Ann Arbor glowed with millions of tiny brown and white flowers as the soft spring light dappled through intermittent clouds. We pulled in at the gleaming Hyundai/ ... Continue reading
General Motors at the 2008 Beijing Auto Show - 6 VIDEOS
Apr 28, 2008
BEIJING - April 28, 2008: GM is counting on China to put the company firmly back in the number one global position. Coming at the start of a big year for China, and the city of Beijing, General Motors really went to town with new model and technology intros from several of its brands, including Daewoo, Opel, and the Ch ... Continue reading
VW TDI Clean Diesel: Exclusive Interview; Keith Price, Volkswagen's "Diesel Dork" - VIDEO FEATURE
Apr 25, 2008
MONTEREY, CA - April 25, 2008: The Auto Channel's Mark Fulmer talks with VW's self-professed "Diesel Dork" about the Volkswagen Jetta Diesel and diesel issues. ... Continue reading
2009 Sonata: Transformed From The Inside Out - VIDEO FEATURE
Apr 25, 2008
MONTEREY, CA - April 25, 2008: Hyundai presented the new 2009 Sonata to the Western Automotive Journalists group this past Wednesday, during the organization's annual Media Days event in the Monterey area. The following video provides an inside look at how the Hyundai design team put together this vehicle. ... Continue reading
Western Automotive Journalists' Annual Media Days Begins Tonight at Sundown - VIDEO ENHANCED
Apr 22, 2008
MONTEREY, CA - April 22, 2008: While WAJ Media Days is not quite the annual event of other "sundown commencing" events that are taking place this week, for 100-plus west coast automotive journalists it is still a big deal. Western Automotive Journalists, America's second largest group of working automotive journalists, ... Continue reading
Iveco Trucks Look to Make Impact at Beijing's AutoChina 08 - TRUCK VIDEOS!!!
Apr 22, 2008
TURIN, Italy - April 22, 2008: Iveco is underlining the importance of its presence in China by appearing for the first time alongside its local partner, SAIC â Shanghai Automotive Industry Corporation, at Auto China 2008, the Chinaâs largest automotive trade show, which opened its doors yesterday in Beijing a ... Continue reading
Norwegian Company Launches THINK Electric Car in North America - GREAT VIDEOS
Apr 22, 2008
OSLO, NORWAY/PASADENA, CA - April 22, 2008: âThe TH!NK city is the worldâs only crash-tested and highway-certified EV and is ideal for markets such as California where we will initiate demonstration projects offering an exceptionally safe and fun car to driveâ says Jan-Olaf Willums, CEO of Think Global. ... Continue reading
Buick Evolves Global Design Inspiration into Invicta Show Car - VIDEO FEATURE
Apr 22, 2008
BEIJING - April 22, 2008: The sleek Buick Invicta show car revealed two days ago in conjunction with Auto China 2008 is Buickâs strongest statement yet of its deliberately international plans. The four-door midsize sedan with a coupe-like roofline presents bold direction for Buickâs new generation of vehicles ... Continue reading
Buick Unveils Invicta at the 2008 Beijing Auto Show - VIDEO
Apr 20, 2008
BEIJING - April 19, 2008: The Invicta, which is Latin for âinvincible,â evolves Buickâs global design direction from the Riviera concept introduced last year in Shanghai. The Invicta show car was co-developed by GM design centers in North America and China to meet customersâ expectations equally in ... Continue reading
Opel Bionic Designs: Design That's Second Nature - VIDEO STORY
Apr 19, 2008
NEW YORK - April 19, 2008: At the "Design and the Elastic Mind" exhibit at the Museum of Modern Art in New York, Opel engineers are using nature to influence their design and technology. Check out an explanation about their display and their work from the people who make it possible. ... Continue reading
Saab Studio Story: Efficiency at Work - VIDEO STORY
Apr 19, 2008
RUSSELSHEIM - April 19, 2008: One of the great automotive design challenges is reducing drag and improving efficiency while keeping a stylish look. In this latest volume of Studio Stories, Saab's design team gives you an inside look at the design behind the 9-X BioHybrid Concept and explains how aerodynamics shaped the ... Continue reading
Apr 18, 2008
SACRAMENTO - April 18, 2008: Outgoing Shell Oil president John Hofmeister gave a spirited key note speech at this week's Low Carbon Fuels Conference in which he lauded the potential for wind power and hydrogen but denounced America's inability to get out of its own way to make things happen. Speaking the first annual L ... Continue reading
Opel Insignia: A New Design Language For A New Era - VIDEO ENHANCED
Apr 18, 2008
Sculpted design with a flowing coupé silhouette Four-wheel drive, active chassis and seven engines available at launch World premiere July 2008 at the London Motor Show RUSSELSHEIM, Germany - April 18, 2008: A new name, a new car, a new ambition. With its groundbreaking design and sophisticated technology, the Insig ... Continue reading
GM's Landfill Free Plants to Save Almost 8,000 Tons of Waste Annually - VIDEO STORY
Apr 18, 2008
FLINT, MI - April 18, 2008: With Earth Day on April 22, some companies are revving up their green efforts and touting plans to reduce their carbon footprint, or the amount of gases emitted from a single activity. To reduce the amount of waste created every year, companies like General Motors (GM) have announced plans t ... Continue reading
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