Yokohama Tire Adds the Dallas Cowboys to its Roster of Sports Marketing Partners
Jul 27, 2010
FULLERTON, July 26, 2010: The Dallas Cowboys have joined the Yokohama Tire Corporation line-up. The Fullerton, California-based tire maker announced today it is partnering with the National Football League's Cowboys on a one-year sponsorship agreement. The deal includes signage at the state-of-the-art, three-million-sq ... Continue reading
Yokohama Tire Corporation Launches Online Fuel Savings Calculator for Commercial Fleet Owners
Jul 24, 2010
<b>Interactive Web site tool calculates savings with Yokohamaâs fuel-efficient truck tires</b> FULLERTON, July 22, 2010: Yokohama Tire Corporation today announced it has launched an interactive, online-based tool on its Web site that will enable commercial fleet owners to learn how they can improve their bottom li ... Continue reading
Jul 22, 2010
INDIANAPOLIS, July 21, 2010: After substantial growth following the inaugural International Motorsports Industry Show (IMIS) last year in Indianapolis, officials from IMIS and the Indianapolis Convention & Visitors Association (ICVA) have announced an unprecedented agreement to keep the show in Indianapolis indefinitel ... Continue reading
Yokohama Tire Expands Los Angeles Angels Partnership with Home Team Pride Jersey Promotion
Jul 20, 2010
FULLERTON, July 19, 2010: Beginning on July 30, Yokohama Tire Corporation will kick off its âHome Team Prideâ jersey promotion as part of its sponsorship of the Los Angeles Angels baseball team. The promotion, which will run through September 12, will offer fans an official replica Angels baseball jersey with ... Continue reading
Weekly NHTSA Recalls - July 19, 2010
Jul 19, 2010
Jul 7, 2010
⢠Voting for the Juvenile Diabetes Research Foundation (JDRF) design that will be featured on the No. 21 Motorcraft/Quick Lane Ford Fusion NASCAR Sprint Cup Series car begins Tuesday, July 6, and ends on September 3, a total of 60 days in honor of Wood Brothers Racingâs 60-year anniversary of racing Ford prod ... Continue reading
Swiss Racecar Driver Buys One-of-a-Kind Tesla Roadster
Jul 7, 2010
ZURICH--Swiss racecar driver and promoter Fredy Lienhard has bought a Tesla Roadster Sport that gained fame as the record-setting winner of the Monte Carlo Alternative Energy Rally. âAnd this particular car wrote history as the first fully electric car to win an international FIA race. Automobile racing must fully ... Continue reading
Yokohama Tire Corporation Releases Second Educational Video
Jul 7, 2010
<b>New âYokohama Tire Tipsâ segment focuses on 'how to read the sidewall of a tire' and is again hosted by off-road racing champion Cameron Steele. Video can be seen on the companyâs Website and YouTube</b> FULLERTON, July 6, 2010: How to read the sidewall of a tire is the subject of Yokohama Tire Corpor ... Continue reading
Yokohama's Electric Vehicle Wins with Record Time at Pikes Peak
Jul 2, 2010
<b>EV bests previous âRace to the Cloudsâ mark by over a minute</b> Vehicle driving on Yokohama tires and powered by a new AC Propulsion motor broke the record for electric vehicles in the 2010 Pikes Peak International Hill Climb in Colorado Springs, Colorado over the weekend. With Japanese driver Ikuo Hanawa ... Continue reading
Jun 29, 2010
⢠Ford Customer Service Division (FCSD) has joined the effort of finding a cure for Type 1 Diabetes by partnering with Juvenile Diabetes Research Foundation (JDRF) in raising funds and awareness through its NASCAR Sprint Cup Program. ⢠JDRF children have the chance to design the paint scheme of the No. 21 Mot ... Continue reading
Weekly NHTSA Recalls - June 28, 2010
Jun 28, 2010
Jun 19, 2010
Tuxedo NY, June 18, 2010: Take 55 cars, 54 men and one woman, add six miles of asphalt, $500,000 worth of prizes at stake, throw them together for two days of challenging racing in the historic Hudson Valley and what do you get? The Robin Hood Rally, www.robinhoodrally.com, a televised series of 10 amateur road races o ... Continue reading
Yokohama Adds Orange Oil-Infused Race Tires to Pikes Peak Electric Buggy
Jun 16, 2010
FULLERTON, June 16, 2010: Yokohama Tire Corporationâs ADVAN® ENV-R2⢠orange oil-infused race tires have another mountain to conquerâ¦literally. Already the official spec tire in the IMSA Patrón GT3 Challenge by Yokohama and the new ALMS GT3 Challenge (GTC) Class, the ENV-R2 is now poised to take on ... Continue reading
Yokohama Tire Corporation's New 4-Year Contract with Union Highlights Positive Working Relationship
Jun 8, 2010
FULLERTON, June 7, 2010: The new four-year contract between Yokohama Tire Corporationâs manufacturing plant in Salem, Virginia and the United Steelworkers (USW) Local 1023 signifies the positive working relationship between the two sides, according to Rex Simpson, Yokohama vice president, administration. Previousl ... Continue reading
Yokohama Tire Corporation To Release Series Of Educational Videos
Jun 5, 2010
<b>First âYokohama Tire Tipsâ segment â featuring off-road racing champion Cameron Steele â to go live on the companyâs Web site and YouTube during Tire Safety Week</b> FULLERTON, June 5, 2010: To increase public awareness about a wide variety of tire-related subjects, Yokohama Tire Corporation ... Continue reading
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