Markethaus Inc. and YellowPages.Com Partnership Gears Up for Automotive Services
15 January 2001
Markethaus Inc. and YellowPages.Com Partnership Gears Up for Automotive Services
SEATTLE--Jan. 15, 2000--Markethaus Inc. (www.markethaus.net) and YellowPages.Com announced a partnership to offer Markethaus' suite of integrated electronic customer relationship management (eCRM) products to YellowPages.Com's automotive-related businesses.
YellowPages.Com's automotive business customers can now quickly and easily adopt customized marketing solutions to help them acquire, retain and reward their customers.
The partnership benefits automotive service businesses by extending awareness created through a listing on YellowPages.Com to acquire customers online using Markethaus' hosted appointment scheduling and business operations applications. Markethaus' eCRM tools allow businesses to maintain relationships with their most valued consumers using targeted, customized promotions and marketing campaigns.
With more than 1.5 million visitors each month, the partnership enables YellowPages.Com consumers to schedule appointments for automotive service directly from their YellowPages.Com inquiry. After locating a business through YellowPages.Com's quick search engine, consumers can schedule an automotive service appointment and view online promotions -- all through automotive businesses that use Markethaus' software.
"Our strategic partnership with YellowPages.Com is an integrated effort to better serve consumers by empowering them to seek resources and easily obtain services through the software we provide to the automotive businesses on the directory," said Glenn Northrop, president and chief executive officer of Markethaus. "Our applications will enable automotive service center managers to better manage their business operations, target promotions and retain the business of their best customers by meeting their specific needs."
As part of the agreement, the Markethaus technology will be available to more than 600,000 automotive businesses listed on YellowPages.Com. Through the online directory, automotive service centers can utilize Markethaus' integrated suite of applications to generate revenue by executing marketing programs to attract and acquire new consumers and increase their satisfaction.
"Markethaus offers the types of applications and services that YellowPages.Com is focused on providing to our automotive vertical that will continue to distinguish us from the pack," said Dane Madsen, president and chief executive officer of YellowPages.Com. "By providing these services we help our customers leverage their time to leverage their businesses."
About Markethaus, Inc.
Seattle-based Markethaus Inc. develops and delivers Internet-based hosted applications services to the automotive service industry, including national brand and independent automotive service centers. Leveraging the convenience of the Internet and power of database-driven technology, the company has developed customer relationship management (CRM) and business operations management systems to help automotive service centers more easily manage daily operations, improve and reward customer loyalty and cost-effectively increase customer retention and acquisition. Markethaus is funded by Prince Sultan, Bin Faisal Bin Turki of Saudi Arabia and other private investors. Markethaus is headquartered at 821 2nd Ave., Suite 1110, Seattle, Wash., 98104 and can be reached by phone at 206/686-2065.
About YellowPages.Com
YellowPages.Com, a privately held company based in San Francisco, California, is a leading nationwide business directory and online shopping site for home and business users. The site provides more than 14 million business listings plus time and money savings features such as maps, video and audio, electronic coupons, rewards programs, business services and consumer product information. YellowPages.Com serves as a true one-stop shopping site for finding products and services -- online, down the street, across the United States and around the world. Visit its Web site at www.yellowpages.com or phone 415/344-9690 for additional information.