Rush Enterprises Inc. Enters Marketing Agreement With TruckersB2B Inc.
4 January 2001
Rush Enterprises Inc. Enters Marketing Agreement With TruckersB2B Inc.
SAN ANTONIO--Jan. 4, 2001--Rush Enterprises Inc. , which operates the largest network of Peterbilt heavy-duty truck dealerships in North America, John Deere construction equipment dealerships in Texas and Michigan, and two of the largest farm and ranch superstores (D&D) in America, one in Seguin, Texas, and one in Hockley, Texas, today announced an agreement with Celadon Group's TruckersB2B Inc., to provide member rebates on the purchase of new Peterbilt trucks, used heavy and medium duty trucks, after-market truck parts and maintenance services.With this agreement, over 7,000 TruckersB2B members representing approximately 268,000 trucks will have the opportunity to earn rebates through Rush's regional network of 30 truck centers.
Marvin Rush, president and CEO of Rush Enterprises Inc., stated, "We are happy to have TruckersB2B as an Internet-based marketer of the various products offered through our network of truck centers. We will provide an integrated one-stop source for the trucking needs of the TruckersB2B member fleets."
Bob Helms, president and chief executive officer of TruckersB2B Inc., said, "We are delighted to announce the addition of Rush Enterprises to our growing list of vendor-partners. This represents TruckersB2B's first tractor marketing agreement, and Rush Enterprises is the largest supplier of Peterbilt tractors in the United States."
TruckersB2B is an Internet-based "Business-to-Business" provider of pre-negotiated savings to its members on fuel, tires, freight finding, insurance, and other products and services purchased by small and medium-sized trucking companies and private fleets. TruckersB2B aggregates the volume purchasing capability of its members to achieve a lower cost of goods and services than could usually be obtained by its members individually. The discounts and rebates are provided to TruckersB2B members by leading vendors who are seeking to increase their sales volume and market share by utilizing the TruckersB2B "eMember Marketing" program to complement their traditional marketing methods. Celadon Group's wholly owned subsidiary, Celadon E-Commerce Inc., is the majority owner of TruckersB2B Inc. Please visit the company's Web site at www.truckersb2b.com.
Rush Enterprises operates the largest network of Peterbilt heavy-duty truck dealerships in North America and John Deere construction equipment dealerships in Texas and Michigan. Its current operations include a network of dealerships located in Texas, California, Oklahoma, Louisiana, Colorado, Arizona, New Mexico and Michigan. These dealerships provide an integrated, one-stop source for the retail sale of new and used heavy-duty trucks and construction equipment; aftermarket parts, service and body shop facilities; and a wide array of financial services, including the financing of truck and equipment sales, insurance products and leasing and rentals. The Company also operates retail farm and ranch superstores that serve the greater San Antonio, Houston and Dallas/Fort Worth, Texas, areas.
Certain statements, contained herein are "forward-looking" statements (as such term is defined in the Private Securities Litigation Reform act of 1995). Because such statements include risks and uncertainties, actual results may differ materially from those expressed or implied by such forward-looking statements. Factors that could cause actual results to differ materially from those expressed or implied by such forward-looking statements include, but are not limited to, those discussed in filings made by the company with the Securities and Exchange Commission.