Warranty Superstore Signs Strategic Marketing Alliance With Carfax
14 December 2000
Warranty Superstore Signs Strategic Marketing Alliance With Carfax
Business/Technology EditorsEULESS, Texas--Dec. 14, 2000--Corniche Group Incorporated, (OTCBB:CNGI) announced today that they had entered into a strategic marketing alliance with Carfax(R) the leading online provider of automobile verification and authenticity reports for automotive buyers in the U.S.
The agreement with Carfax(R) provides for the promotion of the Company's extended automotive warranty product directly to their consumer base via the Carfax(R) Web site.
"With this alliance Warranty Superstore will now be able to offer automotive service contracts directly to Carfax customers. In any given month, as many as one million consumers visit the Carfax Web site, www.carfax.com, seeking unbiased, reliable information regarding potential vehicle purchases," said Bob Benoit, Chief Executive Officer of Corniche. "In addition to offering substantial savings over "dealer provided" automotive extended warranty products, we expect our recently announced interest free payment plans will provide an additional powerful incentive to Carfax customers to choose www.warrantysuperstore.com when making a purchase of an automotive extended warranty," he continued.
About Corniche Group: The Company creates and supplies a wide range of extended warranty products covering, automotive, home, home electronics, computers, lawn and garden, computers and home office. These products are available from the company's Web site, www.warrantysuperstore.com. In addition the company promotes its products through joint marketing arrangements with major consumer based corporations, including banks, insurance companies and other service providers. It has recently launched an interactive game at www.hoopcats.com aimed at providing a powerful viral marketing platform to increase brand awareness and promote the group's products to consumers on the Internet.
"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: To the extent that this news release makes statements about the future, such statements are forward looking and subject to a number of risks and uncertainties, including, but not limited to, the impact of competitive products, product demand and market acceptance risks, reliance on key strategic alliances, fluctuations in operating results and other risks detailed from time to time in the Company's filings with the Securities and Exchange Commission. These risks could cause the Company's actual results for the current fiscal year and beyond to differ materially from those expressed in any forward looking statements made by, or on behalf of, the Company.