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Adrenaline Theater's New Motocross Movie Sells Out in AMC Theatres Around the Country

13 December 2000

Adrenaline Theater's New Motocross Movie Sells Out in AMC Theatres Around the Country

    HUNTINGTON BEACH, Calif.--(ENTERTAINMENT WIRE)--Dec. 13, 2000--

Weekend Showings of "Crusty Demons -- the Next Level" Sell Out in Under an Hour, Theatrical Run Extended Until Jan. 20, 2001

    "Crusty Demons -- the Next Level", Adrenaline Theater's newest action sports movie installment, sold out of select AMC theatres around the country in less than an hour of release.
    Several locations were forced to relocate the movie to larger theaters due to the overwhelming response. Now running through Jan. 20, 2001, Adrenaline Theater's sixth movie follows the world's best freestyle motocross riders from the black sand beaches of Hawaii to the ancient Inca ruins of Peru.
    Universally acknowledged as the action sports genre's largest-selling and most popular video series of all time, "Crusty" producer Fleshwound Films literally took its newest movie to the next level. Utilizing the 35mm format and theater surround sound, "Crusty Demons" gives the hard-core endorphin junkies what they've come to expect from Adrenaline Theater, outrageous action backed by a blaring soundtrack made up of some of today's most popular hard-rock bands.
    Building on the "big auditorium" surf and ski films of the sixties, Adrenaline Theater introduces the in-theater action sports concept to a whole new generation of sports enthusiasts. Films are produced by the leading filmmakers in surfing, snowboarding, freeskiing, skateboarding and motocross.
    With 10:30 p.m. showtimes on Friday and Saturday nights at participating AMC theatres, Adrenaline Theater is an updated, supercharged return to the "Rocky Horror" style of late night showings. RGXS presents Adrenaline Theater, brought to you by Swell.com, Crossrocket.com and MonsterSkate.com, and is supported through an innovative print, radio and in-store display marketing campaign. Trailers are shown year-round in all participating theaters.
    For media information including movie passes, color art, broadcast quality video and filmmaker biographies contact Mike Kingsbury, MKM, at 714/375-2188. Interested sponsors, distributors and filmmakers may contact Dan Hirsch, On Board Entertainment, at 415/531-4130. Consumer information is available at www.adrenalinetheater.com or amctheatres.com.