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Warn Industries' M15000 Winch Wins Popular Mechanics Editor's Choice Award

12 December 2000

Warn Industries' M15000 Winch Wins Popular Mechanics Editor's Choice Award
    CLACKAMAS, Ore., Dec. 12 Warn Industries' newest winch
product, the M15000, received a "Best of Show" Popular Mechanics Editor's
Choice Award at the 2000 Specialty Equipment Market Association (SEMA) show.
The SEMA show, held October 30 - November 2 in Las Vegas, featured more
than 1,300 exhibitors and 6,000 booths displaying products for some
82,000 professionals in the specialty equipment market to view. At
15,000 pounds capacity, the new Warn M15000 winch is the most powerful winch
on the market. It was selected from among hundreds of off-road products on
display.
    The Popular Mechanics automotive editors made their best in show choices
from a variety of products covering everything from traditional hot-rodding
items like connecting rods and crate motors to mass-market offerings such as
floor mats and repair-shop floor jacks. Warn was presented with its award in a
ceremony at the Venetian Hotel in Las Vegas on November 2, 2000. Print
coverage of the editor's choice awards will appear in the March 2001 issue of
Popular Mechanics.
    "It's an honor to be recognized by a leading publication like Popular
Mechanics," said Jon Kreitz, Warn Industries CEO. "The M15000 winch is our
latest development to provide customers with the most powerful electric winch
on the market today."
    Warn's new M15000 winch features a 4.6 horsepower motor, a gear ratio of
315:1 with 90 feet of 7/16" wire rope equipped with a large latched hook.
Because of the power generated by the M15000, only Warn approved mounting
systems should be used. There are three Warn mounting systems available for
mounting the M15000 on Ford SuperDuty vehicles. Additional mounting systems
will be available for other full-size vehicles in the spring of 2001.
    Warn Industries is the world's most recognized brand in off-road products
such as hubs and vehicle recovery winches. The company designs and markets a
full line of off-road equipment and accessories that enhance the performance
of four-wheel drive vehicles. With sales exceeding $150 million annually, Warn
employs more than 500 people in and around Portland, Ore., and Livonia, Mich.
For 50 years, whenever durability and dependability have mattered, customers
have chosen Warn products. From hubs to winches, the Warn name means
performance when it counts.