Stonebridge Helps JoeAuto.Com Power the Auto Repair Industry Into the Digital Age
11 December 2000
Stonebridge Helps JoeAuto.Com Power the Auto Repair Industry Into the Digital Age
DALLAS--Dec. 11, 2000--Stonebridge Technologies, an award-winning e-business consulting and Web integration company, today announced that it has been engaged by JoeAuto.Com to provide strategic consulting and digital marketing services, technology infrastructure design and front-end Web site design for the revolutionary automotive service company.
JoeAuto.Com was developed to transform the way Americans service their cars. The Internet is at the heart of the Houston-based company's "click and mortar" strategy to fundamentally change the car repair experience for consumers - for the better.
"Essentially, we are turning the car repair industry on its head by making the customer's experience the centerpiece of our service strategy," said Lynn Graham, JoeAuto.Com's president and chief executive officer. "And we're doing that by taking the convenience and personalization afforded by the Internet and applying it to make car repair consumer friendly."
JoeAuto.Com's unique business model leverages the Internet to bring a revolutionary new level of service convenience to the customer. You can schedule service over the Internet. JoeAuto.com will pick up your car at your home or office, perform the repair and return it to your doorstep. You even have the option of watching your vehicle serviced and paying for repairs via the Web.
"In the traditional car repair model, the customer caters to dealer's need," said Graham. "Your day is disrupted bringing your car into the shop, and you often have difficulty finding affordable replacement transportation. JoeAuto.Com is built on taking the frustration and pain out of getting your car repaired."
The company's long-term strategy includes extending Web convenience to suppliers and employees to make ordering, inventory management and employee recruiting and training accessible through the JoeAuto.Com portal.
"Stonebridge provided a front-to-back solution comprising all aspects of the customer's Web experience, from user interface to back-end infrastructure," Graham said. "Their assessment gave us a complete picture so we could clearly articulate a comprehensive Internet-based service strategy built around the customer. With this framework, we have been able to move much more quickly ahead in the development and deployment of our site. This was critical to helping us realize the competitive advantage in our strategy."
Such innovative services as car pickup and return, overnight service, hourly rate loaner cars and free cell phone usage are standard JoeAuto.Com services. The company will operate 24-hour, seven-day-a-week service fulfillment centers with approximately 30 bays in Houston. Ultimately it plans to open centers in the top 50 metropolitan centers across the country.
Greg Clark, Stonebridge's vice president of strategic consulting, said, "The essence of JoeAuto.Com - using Internet efficiencies to bring a new level of convenience and personalization to the end consumer - is pure electronic relationship management, or eRM. JoeAuto.Com is using eRM to gain a competitive advantage in the $110 billion domestic automobile repair market, and in the process, they are revolutionizing the entire industry."
Stonebridge focuses on helping brick-and-mortar businesses as well as emerging dot coms develop and quickly implement Internet strategies to better attract, serve and retain customers. The company's electronic relationship management (eRM) solutions allow clients to fully integrate online strategies into their core business model.
Stonebridge's end-to-end solutions are built on the "Three I's": Infrastructure, Information and Interaction. The Three I's form the essential technology building blocks driving the online user experience. Infrastructure includes hardware, back-end integration and network engineering and security; Information includes integrating various data sources as well as new technology solutions with legacy business applications; and Interaction comprises client solutions with branding, navigation, complex interaction and e-marketing elements.
About Stonebridge Technologies
Stonebridge Technologies is a leading provider of e-business consulting and Web integration services to businesses in the Southeastern, South Central and Mid-Atlantic United States. The company's end-to-end eRM (electronic relationship management) solutions enable businesses - from brick-and-mortar companies to emerging dot coms - to create and rapidly deploy profitable Internet-driven strategies designed to enhance online relationships with customers, partners, suppliers and employees. Stonebridge's core consulting and integration competencies comprise all elements driving the online experience: back-office integration, database management, e-marketing and front-end interaction. Stonebridge client engagements consistently deliver bottom-line results within 90 to 120 days. Clients include the American Heart Association, Bank One, Blockbuster, CapRock Communications, Chick-fil-A, eMerge Interactive, HEALTHSOUTH, Lucent, MedCenterDirect, Nokia, Phillips Petroleum, Verizon, Williams Communications and WorldCom. The company has area operations located in 12 cities: Atlanta, Austin, Birmingham, Charlotte, Dallas, Houston, Nashville, Tampa, Oklahoma City, Orlando, Reston and Tulsa. Stonebridge's corporate headquarters are located in Dallas. For more information on Stonebridge Technologies, visit us at .