MediaBin Announces the Addition of Lear Corporation to Its Client Roster
11 December 2000
MediaBin Announces the Addition of Lear Corporation to Its Client Roster
ATLANTA--Dec. 11, 2000--MediaBin(TM), the leading image content management software for eBusiness developed by Iterated Systems, Inc., Atlanta, Ga. (Oslo Stock Exchange symbol ITR), today announced that Lear Corporation will utilize MediaBin to catalogue, access and control their product photography.
"MediaBin is providing a Web-based solution for cataloging images that will allow us to publish to the Web, reduce design redundancies, and improve time to market while making our design department more efficient," said Kip Kipila, director of Lear's Virtual Technology Division.
MediaBin is making significant strides as the pre-eminent image content management solution for the automotive industry, through relationships with the Ford Motor Company and the Kerridge Computer Company Ltd. The MediaBin platform, which was recently adopted by Ford to help accelerate its eCommerce initiatives, automates the production of vehicle images for use in printed brochures, web sites, and anywhere a brand appears. In addition, MediaBin gives brand managers the quality and control they need while speeding the image production process.
"By using MediaBin to produce, manage and distribute the digital images representing their brand lines and product photography, Lear can speed their time-to-market and increase their lead in the marketplace," said John Bacon, president and chief executive officer of MediaBin. "This robust solution will deliver a new generation of eBusiness capabilities designed to meet the needs of even the largest manufacturers."
MediaBin is an integral element of an eBusiness infrastructure that helps corporations manage their thousands of product images and logos. The result is threefold: reduced time to market, increased opportunities to generate sales and enhanced customer relationships. The MediaBin solution offers automated image processing for rapid, high volume web image production. This allows companies to deliver any volume of images instantly and in the correct format. The result is faster time to market for new products and marketing campaigns.
About MediaBin
The MediaBin image management platform, developed by Iterated Systems, Inc., Atlanta, Ga., provides speed, control and agility for eBusiness initiatives. MediaBin automation enables corporate marketing and eCommerce teams to produce high volumes of brand images, product photographs and logos just-in-time and fit-for-use. MediaBin can be integrated into web content management systems, product catalogs and eCommerce platforms to provide sophisticated image tracking and updating. The company was founded in 1987 and has a strong history of imaging innovation for both web and print applications. Iterated Systems stock is publicly traded on the Oslo Stock Exchange in Norway under the symbol ITR. To learn how MediaBin can work for you, call 800/437-2285 or 404/264-8000, or visit www.mediabin.com.
About Lear
Lear Corporation, a Fortune 150 company headquartered in Southfield, Mich., USA, focuses on automotive interiors and electronics, and is the world's fifth-largest automotive supplier. Sales in 1999 were $12.4 billion. The company's world-class products are designed, engineered and manufactured by more than 120,000 employees in over 300 facilities located in 33 countries. Information about Lear and its products is available on the Internet at www.lear.com.