Autoweb Enhances Web Site With More Features, Functionality and New Design
5 December 2000
Autoweb Enhances Web Site With More Features, Functionality and New DesignNew Design and Functionality Create a More User-Friendly Environment For Vehicle Shopping Online SANTA CLARA, Calif., Dec. 5 Autoweb.com, Inc. , the leading automotive Internet service, today introduced its newly revamped web site, offering visitors an easier and more enjoyable vehicle-buying experience. The enhanced site boasts a more user-friendly design and in-depth research capabilities, enabling visitors to easily navigate the site to find the vehicle of their choice. The enhanced Autoweb shopping site now offers a more open and simple design. It allows automotive consumers to find exactly what they are searching for on the site. In addition, visitors can easily access company and automotive industry news as well as information on financing and insurance, providing a premier one-stop information source for automotive buyers. "We redesigned the site to be more user friendly," said John Christy, Creative Director of Autoweb. "Using our knowledge of the automotive consumers' needs and preferences, we now present the appropriate content to our shoppers and eliminate their need to search for it. By educating and guiding the shopper, Autoweb is helping to create yet another unique vehicle-buying experience." The web site also features new research technology that enables the user to search for vehicles based on customized criteria, such as safety, comfort, and performance features. The user can then choose from a list of competitors to his or her selected vehicle and get a side-by-side comparison report, showing a detailed comparison of key features and specifications. The user can also choose options for his or her selected vehicle and find the price for the vehicle equipped as desired. Autoweb's web site enhancements reflect the beginning steps of the company's heightened focus on content, technology, and customer relationship management. "Our new site allows us to create the interactive relationship necessary to bring the right products to the right consumers at the right time," said Nadyne G. Edison, Chief Marketing Officer and Vice President, Customer Relationship Management. About Autoweb Autoweb is the leading automotive Internet service, guiding users through every stage of vehicle ownership. Through its direct and referral commerce channels, Autoweb offers consumers a variety of ways to purchase new and used vehicles in conjunction with vehicle manufacturers, local Member Dealers and other commerce partners. The Company's web site also provides consumers with a wide range of automotive-related products to support the complete lifecycle of the vehicle, including finance, insurance and maintenance. Autoweb features comprehensive, unbiased research from its Automotive Information Center (AIC) division. Autoweb also continues to set the standard in the business-to-business marketplace by providing Web sites with the most advanced technology to view automotive information, and the most accurate and reliable automotive data and content. Currently, major automobile manufacturers, including BMW, DaimlerChrysler, Ford, General Motors, Honda and Toyota, use Autoweb's automotive data to power their sites. The major consumer portals also use Autoweb's content and technology, including AOL, Lycos, MSN Carpoint and GO. AIC AutoSuite is highly configurable for any individual AIC customer, as the interface can match any look and feel, while vehicles (both target and competitor) and specific features can be limited to any selection desired. For more information, please visit http://www.autoweb.com and http://www.autosite.com.