Visteon Corporation Names Gordon Cole as Global Director of Public Affairs VISTEON LOGO Visteon Corporation Logo. (PRNewsFoto)[PM] DEARBORN, MI USA 12/01/2000
4 December 2000
Visteon Corporation Names Gordon Cole as Global Director of Public Affairs VISTEON LOGO Visteon Corporation Logo. (PRNewsFoto)[PM] DEARBORN, MI USA 12/01/2000DEARBORN, Mich., Dec. 4 Visteon Corporation has named Gordon V. Cole as Global Director of Public Affairs. Cole comes to Visteon with more than 20 years of experience in Public Relations including reputation and brand management, employee and marketing communications, and media relations. (Photo: http://www.newscom.com/cgi-bin/prnh/20001201/DEF008LOGO ) "Gordon has the public relations experience and media expertise that Visteon needs to be successful in the future," said Susan Skerker, Senior Vice President of Business Strategy and Corporate Relations for Visteon. "He brings a lot of knowledge of our OEM customers, as well as an excellent reputation that will add even more depth to our already strong team." Cole will be responsible for developing and implementing a global public relations strategy that is aligned with the overall business plan of the corporation. Additionally, Cole will be charged with enhancing the reputation of Visteon and its leaders, supervising all major press events and media activities, and continue fostering relationships with key global media contacts. Prior to his new role, Cole served as President of Levenson Public Relations in Dallas, Texas, a position he held since 1997. Before that, he was the Director of Account Services for Hedge & Company in Southfield, Mich., where he managed the agency/account relationship, staff development and training. Cole will succeed Denise Bither, who has elected to leave the company to devote more time to her family. Bither has been with Visteon since it launched in September 1997 and served as Global Director of Visteon's Public Affairs since January 1998. Cole holds a bachelor's degree in mass communications and media from Wayne State University in Detroit, Mich., and a master's degree in radio and TV from Butler University, in Indianapolis, Ind. Visteon Corporation is a leading full-service supplier that delivers consumer-driven technology solutions to automotive manufacturers worldwide and through multiple channels within the global automotive aftermarket. Visteon has a global delivery system of more than 130 technical, manufacturing, sales, and service facilities located in 23 countries. It has 81,000 employees working in three business segments: Dynamics and Energy Conversion; Comfort, Communication and Safety; and Glass.