TraderOnline.com Selects Mobilia.com as CollectorCarTraderOnline.com's Exclusive Automotive Diecast and Collectibles Partner
15 November 2000
TraderOnline.com Selects Mobilia.com as CollectorCarTraderOnline.com's Exclusive Automotive Diecast and Collectibles Partner
BURLINGTON, Vt., Nov. 15 Mobilia.com has expanded its
reach as the leading online destination for diecast collectible cars and
specialty automotive items by signing an exclusive agreement with
TraderOnline.com , the largest database of vehicles on the Internet.
Mobilia.com's Car Collectibles Store will be found on
CollectorCarTraderOnline.com , a TraderOnline website specializing in classic
and specialty, niche vehicles. The alliance coincides with the re-launch of
the Mobilia.com site and its expanded e-commerce services.
CollectorCarTraderOnline.com is part of the TraderOnline.com Network,
which receives 5 million visitors each month. Over 3.4 million classic car
searches are performed each month through the CollectorCarTraderOnline.com
website. Now, automotive enthusiasts will have the opportunity to access
information and purchase diecast car models, automotive merchandise and car
related collectibles via a direct link to the Mobilia.com website. The link
will have prime positioning on the CollectorCarTraderOnline.com homepage.
Once at Mobilia.com , visitors can then find anything from rare car
collectibles to a new line of diecast collectible cars.
"Our phenomenal traffic figures offer great benefits to those companies,
such as Mobilia.com , whose focus is on the collector and specialty automotive
niche industries," explained Nick Petsos, General Manager of
CollectorCarTraderOnline.com . "This alliance provides visitors with quality
collectible products from an established and recognized industry leader, and
furthers our commitment to expand our marketplace to be the Internet resource
for the performance, specialty and collector car and truck enthusiast."
"Mobilia will provide TraderOnline's customers with a convenient
superstore for all types of automotive collectible items from a single
location," said Eric H. Killorin, Founder and CEO of Mobilia Corp. "We can
assure a great customer experience thanks to direct shipping of the broadest
selection of automotive items, including many popular NASCAR(R) diecast models
from the leading manufacturers. TraderOnline is the leader in online
classified ads for car lovers, and we're proud to be part of their team."
Car Stuff is Hot
An estimated 11 million enthusiasts put their paychecks behind their
passions for all types of automotive items such as NASCAR diecast models,
vintage porcelain signs, Hot Wheels toy cars, collector vehicles, and
performance aftermarket vehicle parts and accessories including fancy aluminum
wheels and bolt-on superchargers. "Car collecting has gone mainstream," said
Killorin. "For sheer passion and intensity, few things can rival the love
affair between Americans and their cars. Mobilia caters to these loyal,
repeat buyers with a car lover's paradise online."
About Mobilia.com
A privately-held firm in Williston, Vermont, located five miles from
downtown Burlington, Mobilia Corp. was formed in 1993 to publish the first
magazine for collectors of car toys and memorabilia, Mobilia Magazine. The
Mobilia website quickly followed in 1995 as the first Internet destination for
car enthusiasts.
Mobilia is Everything for Car Lovers(TM), the leading E-commerce website
for the $24 billion Specialty Automotive marketplace. The firm has rapidly
become the most comprehensive online source to buy, sell and engage in
community areas around the specialty automotive market, offering auctions,
proprietary pricing information and a broad range of merchandise for
collectors and hobbyists. Mobilia.com re-launched on November 2 with expanded
e-commerce services and direct shipping from the firm's 40,000 square foot
facility. Mobilia is funded by Genesys Partners, a New York Venture Capital
firm. Visit http://www.mobilia.com for more information.
About TraderOnline.com and CollectorCarTraderOnline.com
CollectorCarTraderOnline, (http://www.CollectorCarTraderOnline.com ) is part of
the TraderOnline Network and is a division of Trader Publishing Company.
Trader Publishing Company is a general partnership between Cox Enterprises
Inc. and Landmark Communications Inc., owners of The Weather Channel.
TraderOnline.com ranks in the top 500 of the most popular sites on the Web,
and has a comprehensive Internet presence with 20 other Internet sites
covering motorcycle, RV, boat, aircraft, big truck, heavy equipment, general
merchandise categories and more.
CollectorCarTraderOnline.com is the Internet leader in collector vehicle
classifieds with over 75,000 vehicles online today.
CollectorCarTraderOnline.com features the Web's largest selection of
collectible vehicles, specializing in sports cars, exotics, muscle cars,
street and hot rods, antique and classic cars.
CollectorCarTraderOnline.com is one of the most utilized collector car
sites on the Internet with over 833,000 visits each month. The average time a
visitor spends on site is 13 minutes, which is attributed to the user-friendly
features including the largest database of collectible cars, a free Place An
Ad feature, consumer information, a price checker, parts and accessories, and
more. Each month visitors perform 3.4 million vehicle searches and view over
11 million pages.