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6th Annual Chrysler, Dodge, Jeep(R) Design Awards Presented at SEMA

1 November 2000

6th Annual Chrysler, Dodge, Jeep(R) Design Awards Presented at SEMA

    LAS VEGAS, Nov. 1 Today, DaimlerChrysler Corporation
announced the winners of the industry-recognized Chrysler, Dodge, Jeep(R)
Design Awards, at the 2000 Specialty Equipment Market Association (SEMA) show.
    The 6th annual Chrysler, Dodge, Jeep Design Awards were presented to
companies that express outstanding innovation, superior design and advanced
process application management in developing concepts and parts for
DaimlerChrysler's Chrysler, Dodge, Dodge Truck and Jeep vehicles.
    "We presented eight awards in two categories," said Dennis Myles, Senior
Design Manager at DaimlerChrysler's Dodge Truck Studio.  The first category,
the Design Excellence Awards, recognize aftermarket manufacturers that develop
total vehicle image packages.  The second category, the Application Excellence
Awards, acknowledge aftermarket parts."
    This year's entries were evaluated based on design achievement, overall
quality, market significance, technical execution, craftsmanship and
conceptual relevance by the DaimlerChrysler Image Team consisting of cross-
functional teams, representing Engineering, Design, Product Planning and
Marketing, managed by Myles.  The winners of the 2000 Chrysler, Jeep, Dodge
Design Awards are:

    Design Excellence                          Application Excellence
     Chrysler Indian Cruiser by "Decoma"        Woody Package by "Decoma"

     Dodge Stratus Coupe by Hot Rod Magazine    R/T Enhancement Package by
                                                 Performance West

     Dodge Dakota Quad Cab by Sport Rack        Jewel Accessory Ports and
                                                 Receiver by Reese Towing
                                                 Products

     Jeep Wrangler Jamboree by Jim Marski       Spare Tire Carrier Rig by
                                                 "Best Top"

    The Chrysler, Dodge, Jeep Design Awards acknowledge innovative thinking,
design excellence and superior process management.  These awards are not meant
to be an endorsement or warranty, expressed or implied, by DaimlerChrysler AG,
its affiliates or employees.