Prolong Super Lubricants Announces Fast-Fuel Octane Power Boost
1 November 2000
Prolong Super Lubricants Announces Fast-Fuel Octane Power Boost
IRVINE, Calif.--Oct. 31, 2000--Prolong Super Lubricants, the operating subsidiary of Prolong International Corp. (AMEX: PRL), Tuesday announced that it has added a gasoline octane boost product to its family of consumer automotive lubricant and appearance chemicals.The company will market and distribute Prolong Fast-Fuel(TM) Octane Power Boost as an extension of its current retail automotive additive line. In addition to boosting gasoline octane, the product is designed to help stop engine knocks, pings and hesitation, help improve gas mileage and help increase horsepower. When used as directed the product is not harmful to vehicle oxygen sensors or catalytic convertors.
"We believe that the addition of an octane booster product is a sound extension of our core product line," said Fred Petrivelli, Vice President, Sales and Marketing, Prolong Super Lubricants. "This is a growth category featuring high usage rates among consumers, key criteria in supporting our commitment to this product. The profile of the typical octane boost buyer is very similar to that of our core Engine Treatment customer, and we anticipate crossover purchases between the two products."
Easy to use, Prolong Fast-Fuel(TM) Octane Boost is simply poured into a vehicle's fuel tank at the time of fill-up. Each bottle treats a minimum of 16 gallons of fuel.
The 12 fluid ounce bottle of Prolong Fast-Fuel(TM) has a retail price of $5.99, competitive with current category leaders.