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Bentley Sales Continue to Increase

31 October 2000

Bentley Sales Continue to Increase as Company Reveals New Details on Mid Sized Model
                   Engineering Award for Arnage Red Label,
                     Executive Appointment Also Announced

    AUBURN HILLS, Mich., Oct. 30 Spurred by robust demand for
its Arnage Red Label saloon, Bentley Motor Cars, Inc. has registered a
35 percent advance in year-to-date North American sales, compared with the
first nine months of 1999.  For the period, Bentley sold 404 units --
including 295 Arnage Red Labels -- compared with a total of 300 for the
year-earlier period.
    "Bentley enthusiasts and new buyers alike have truly embraced the Red
Label," stated Alasdair Stewart, president of Rolls-Royce and Bentley Motor
Cars.  "More than 60 percent of new Bentleys sold this year have been
'conquest' sales, which is very encouraging as we continue to build the
presence and visibility of the marque in North America."
    On a worldwide basis, Bentley Motor Cars tallied a 36 percent increase in
nine-month sales to 1012 units, compared with 745 in the first nine months of
1999.
    In addition to spearheading sales, the Arnage Red Label has been named as
the recipient of a prestigious award in engineering excellence by the
Institute of Vehicle Engineers.  Announced at the Corus IvehE Motor Show
Awards 2000, the Arnage Red Label outpaced the Mercedes S Class and
BMW 7 Series in the "2 to 5-door Car Over 50,000 British Pounds Sterling"
(USD: $80,645) category.

    Mid-Sized Bentley
    As part of its program to develop the Mid-Sized Bentley (MSB) at its
worldwide headquarters in Crewe, England, Bentley Motors will invest
$21.5 million for the construction of new wood and chrome shops, as well as
$90 million for plant and equipment for the MSB assembly line.
    In the months ahead, Bentley's MSB program will also see the completion of
a $5 million state-of-the-art engineering development and test facility, as
well as the second phase of a new $2.4 million design center.  That facility
will house a team of 40 design specialists, who have recently received
approval on interior styling of the new vehicle.  Exterior styling secured
formal approval in December.
    Bentley Motors also announced that 400 new employees, mostly engineers,
will be recruited to support the MSB program, which represents an $800 million
investment by its parent, Volkswagen AG.  The company projects that MSB will
take Bentley into new markets, resulting in a sales increase from 1,500 units
to 9,000 annually over the next five years.

    Marketing Director Appointed
    From Crewe, Rolls-Royce and Bentley Motor Cars Ltd. has announced the
appointment of Jim Campbell to the position of marketing director.  In his new
position at the company's British head office, Mr. Campbell will report to
Adrian Hallmark, member of the board for sales and marketing.
    Mr. Campbell joins Rolls-Royce and Bentley Motors from impiric, a division
of marketing and services agency Young & Rubicam.  In his most recent
position, Mr. Campbell served as international business director, leading the
global account team for Jaguar.  Previously, Mr. Campbell spent 21 years with
BMW/Rover Group, in a range of sales and marketing roles, including five years
as regional director for BMW/Rover's Asia Pacific Region.