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Recreation USA Announces Employee Stock Option Program

24 October 2000

Recreation USA Announces Employee Stock Option Program
    FT. LAUDERDALE, Fla., Oct. 24 Holiday RV Superstores, Inc.
, operating under the tradename Recreation USA, has announced
plans to initiate an incentive stock option plan for its more than 400
employees.
    The Ft. Lauderdale, Fla. national retailer of recreational vehicles and
marine products anticipates awarding a total approximately 500,000 stock
options during the first phase of the incentive program.  All employees with
more than one year of service will eligible to receive options.  The Company
received authorization for the plan from shareholders in January 2000, and has
reserved 3 million shares of common stock for the incentive stock options.
    Recreation USA will base the number of options employees receive on their
responsibilities and roles within the Company.  The grant date is Oct. 31,
2000.  Employees of dealerships acquired by Recreation USA will also be
eligible to participate in the incentive stock program.
    "We strongly believe in the value of ownership and feel that it is crucial
for all our employees to realize they hold a significant stake in the future
of Recreation USA," said Ronald G. Huneycutt, president and chief executive
officer.  "This incentive stock option program better aligns the priorities of
our employees with those of our shareholders while demonstrating that
employees who work hard to produce superior results will be rewarded for their
labor.
    "Creating an entire corporation of employee-owners is another significant
step toward creating the world-class Company we need to power our nationwide
brand."
    With the additions of Emerald Coast and Village RV, Recreation USA will
operate 19 dealerships in Alabama, California, Florida, Kentucky, New Mexico,
South Carolina, Virginia and West Virginia.  Recreation USA, the nation's only
publicly traded national retailer, sells, services and finances more than 60
RV and 10 boat brands.  The Company also markets its offerings through its
Internet site at http://www.RecUSA.com .
    The statements contained in this news release include certain predictions
and projections that may be considered forward-looking statements under
security laws.  These statements involve a number of risks and uncertainties
including, but not limited to, the performance of the recreational vehicle or
boat industries, certain customers or affiliated companies, other economic,
competitive, governmental and technological factors affecting the Company's
operations, markets, products, services and prices, that could cause results
to differ materially.