TrafficStation to be Exclusive Provider of Personalized Traffic Information to Top Online Automotive Portal, TheCarConnection.com
16 October 2000
TrafficStation to be Exclusive Provider of Personalized Traffic Information to Top Online Automotive Portal, TheCarConnection.com
LOS ANGELES--Oct. 16, 2000--TrafficStation, Inc., North America's leading provider of personalized traffic and traveler information via the Internet and wireless communications devices, today announced it will be the exclusive provider of traffic information to TheCarConnection.com, the Web's automotive authority, which provides weekly updates of news, reviews and opinions from around the world.
Automotive industry professionals, industry policy makers, auto plant executives, auto buffs and other users comprising the over 500,000 visitors to the Web site every month will now be able to view traffic updates online in their Metro areas and also have access to subscription services and personalized traffic information that can be delivered via the Web or mobile wireless devices.
"Providing personalized traffic content to the authoritative go-to site for the latest innovations and news in the automotive sector is a natural fit for TrafficStation," explained Geoff Halstead, President and CEO of TrafficStation. "We are happy to provide this valuable information resource to the targeted audience of TheCarConnection.com. More importantly, they can get route-specific, on-demand services while they are on the move from their wireless devices as well."
Through this partnership, TrafficStation services will be delivered as part of the online information provided by TheCarConnection.com. This agreement offers site visitors an at-a-glance look at traffic in their city and a customized view of specific commuter routes. Users will also have access to TrafficStation's real-time personalized traffic information on their wireless devices with personalized proactive alerts.
"Integrating TrafficStation's services into our Internet portal adds tremendous value for users of our Web site by providing content that is innovative and relevant not only to those interested in automotive news but to the broad range of visitors our Web site attracts," said Paul A. Eisenstein, Publisher of TheCarConnection.com.
"TrafficStation is exactly the kind of 'sticky' content we like to provide to users, giving them yet another reason to keep coming back and using our portal for a broad range of information resources."
About TheCarConnection.com
TheCarConnection.com is the Web's automotive authority, with weekly updates of news, reviews, and opinions from around the world.
Featuring late-breaking news, the hottest spy pictures, expert advice from racer Bob Bondurant and others, and tools that help people buy their next car. TCC also has a complete photo gallery of every new model on sale in America, comprehensive links to other automotive related sites, a complete car event calendar and much more.
About TrafficStation
TrafficStation (www.trafficstation.com) is North America's leading provider of personalized traffic and traveler information via the Internet, telecommunications and mobile wireless devices. Services are currently offered in 28 major metropolitan areas in the United States and Canada with a rapid North American rollout continuing through 2000.
Current clients and partners include AT&T Wireless, Microsoft, ESRI, Vicinity MapBlast!, MyWay.com, AvantGo, Phone.com, TELUS Advanced Communications, Innuity, and US Wireless Corporation. TrafficStation was selected as Partner in the AZTech and Trips123 Federal Model Deployment initiatives in Arizona and New York.
TrafficStation is working with PalmComputing to deliver its traffic solutions to popular Palm devices, with Microsoft for Windows CE devices, and with Phone.com to deliver solutions through Web enabled telephones and wireless devices.
Note: TrafficStation, Getting There Just Got Easier, QuickCheck and Personal TrafficAdvisor are trademarks and/or service marks of TrafficStation, Inc. All other trademarks are the registered property of their respective owners.