New Cars Debut At South Florida International Auto Show SOUTH FLORIDA INTERNATIONAL AUTO SHOW LOGO Logo for South Florida International Auto Show. (PRNewsFoto)[PM] MIAMI, FL USA 09/25/2000
6 October 2000
New Cars Debut At South Florida International Auto Show SOUTH FLORIDA INTERNATIONAL AUTO SHOW LOGO Logo for South Florida International Auto Show. (PRNewsFoto)[PM] MIAMI, FL USA 09/25/2000MIAMI BEACH, Fla., Oct. 6 A world-wide debut and other industry firsts marked opening day for the first major auto show of the season. (NewsCom: http://www.newscom.com/cgi-bin/prnh/20000925/FLTH099LOGO) Automotive journalists from around the hemisphere gathered in Miami Beach Friday at the South Florida International Auto Show, the nation's fourth largest. The 10-day event fills one million square feet of the Miami Beach Convention Center with 1,000 vehicles from 40 manufacturers. Activities on opening day of the 30th annual South Florida exhibit included: * General Motors CEO Rick Wagoner and Saturn President Cynthia Trudell presided over the world-wide premier of Saturn's first sport utility vehicle (SUV), as yet unnamed. Orange and lime versions of the new model were spotlighted here. The compact SUV will go on sale late next year. * Byung Mo Ahn, president of Kia Motors America, hosted the U.S. debut of Kia's new Optima mid-sized sedan. * Ford's reborn Thunderbird and its all-new 2002 Explorer made their first appearance at an auto show. * Other debuts included Chrysler's new Sebring convertible, Volvo's new S60 sports sedan, the Hyundai Elantra sedan, and sport versions of Daewoo's Nubira concept vehicle and the Lanos coupe. Conventional media were augmented by global coverage on the Internet provided by The Auto Channel. Richard Colliver, executive vice president of both Honda and Acura and guest speaker for the gathered media, addressed the Internet's impact on such traditional dealer activities as sales and financing. "The industry needs to continue adapting and embrace the Internet," said Colliver. "We are linking dealers with each other and with customers through our Honda Interactive Network." According to show chairman Phil Smith, the South Florida International Auto Show attracts both domestic and international journalists because it is produced in America's gateway to Latin America. "Our show is a must-see event for reporters, auto enthusiasts and buyers from Latin America and the Caribbean." Smith expects more than 600,000 guests to visit this year's show. The South Florida International Auto Show is produced by the South Florida Auto-Truck Dealers Association, which comprises more than 220 dealers in four counties. The show's web site is http://www.sfliautoshow.com.