BOLDER Announces Expansion of SecureStart Product Line
5 October 2000
BOLDER Technologies Announces Expansion of SecureStart(TM) Product Line And Entry into Market for Primary Engine Starting BatteriesGOLDEN, Colo., Oct. 5 BOLDER Technologies Corporation announced three new products based on BOLDER's Thin Metal Film (TMF(R)) patented technology, including its first entry into the market for primary engine starting batteries. These products will be introduced in the marketplace during the first and second quarters of 2001, according to Roger F. Warren, chairman, president and CEO. The new SecureStart(TM) MINI MAX 900 Auto Jump Starter has generated a high level of retailer and distributor enthusiasm for its powerful performance capability, very small compact size and competitive pricing. The MINI MAX 900 weighs only three pounds, has exterior dimensions of only 6 3/4" x 6 1/2" x 2" and starts a car with a dead battery instantly. Designed ideally to fit into a glove compartment or side door panel, the MINI MAX 900 holds a charge for up to one year in storage and can be recharged in minutes. Warren commented, "We believe that this consumer-friendly jump starter product will significantly accelerate the growth of the existing auto jump starter market because of its broad appeal. And, given that Triple A (AAA) receives a "dead battery" call every nine seconds, many consumers who have not previously considered purchasing a jump starter product might do so in the future." The new SecureStart(TM) "ULTRA" Portable Jump Starter and Emergency Portable Power Center will incorporate an added feature of emergency portable power that will enable the user to run electronic devices such as cell phones, radios, portable TV'S and florescent lanterns for many hours. The SecureStart(TM) ULTRA will continue to generate 900 peak amps for auto and marine engine jump starting and will also feature a powerful halogen flashlight. This new unit weighs less than six pounds and will stay charged for up to two years in storage. The new SecureStart(TM) "SideKick 900" Intelligent Marine Starting Battery System is BOLDER's first entry into the market for primary engine starting batteries. The SideKick 900 is an intelligent battery system for marine use that will enable boat owners to enjoy the benefits of guaranteed starting and extended service life capability to run electronic accessories. The SideKick 900 is not a jump starter; instead, when it is connected to an existing marine battery, it will automatically assume the starting function, thus eliminating the need of the existing battery to start a boat engine. Weighing only five pounds, the SideKick 900 is based on the TMF(R) technology and contains sophisticated smart circuitry and a switching mechanism. As a result, the existing traditional marine battery can devote most of its energy to powering the increasing number of electronic accessories that boat owners now utilize. The traditional marine battery ensures that the SideKick 900 always has enough power to start the engine. In addition, boat owners will experience a 40% increase in accessory run time and up to a 400% increase in battery system life, depending on the type of traditional battery the SideKick 900 is connected to.