Pacifico Ford Deploys EyeVelocity's Macro System for Big Returns; Innovative e-Commerce Visualization Company Skyrockets Philadelphia Dealership's Aftermarket Accessory Sales
4 October 2000
Pacifico Ford Deploys EyeVelocity's Macro System for Big Returns; Innovative e-Commerce Visualization Company Skyrockets Philadelphia Dealership's Aftermarket Accessory Sales
PHILADELPHIA--Oct. 4, 2000--EyeVelocity, the leading provider of e-Commerce Visualization technology, announced today with Philadelphia-based customer Pacifico Ford, increased aftermarket sales resulting from EyeVelocity's MACRO System(TM). Since implementing EyeVelocity's MACRO System in June of 2000, Pacifico Ford has seen its aftermarket accessories sales skyrocket from $2,500 a month to over $16,000 a month."At Pacifico Ford our number one priority is to provide customers with the best possible car buying experience," said William Altimar, general manager of Pacifico Ford. "EyeVelocity's MACRO System is a key component in making sure customers receive the customized vehicle they desire. The MACRO System also enables us to increase satisfaction by allowing customers to be introduced to Pacifico Ford's service department through an exciting multi media presentation and to electronically schedule their first maintenance appointment. Our financial returns are proof that with EyeVelocity's MACRO System, customers are purchasing more accessories and are having a more satisfying car buying experience."
EyeVelocity aims to redefine how products are bought and sold in the brick and mortar world. EyeVelocity enables the dealer to deliver a highly interactive and engaging buying experience to the consumer. EyeVelocity offers the only solution that allows automotive customers to select the make, model, color and version of their chosen vehicle and add desired accessories from a database that includes millions of corresponding options. For the first time ever, consumers can personalize their vehicle by actually "trying on" accessories prior to purchase.
"Pacifico Ford's willingness to embrace EyeVelocity's revolutionary technology shows Pacifico's commitment to deliver a high level of customer satisfaction," said Allan Camaisa, chairman, president and CEO of EyeVelocity. "Giving customers the ability to visualize, configure and customize automobiles is what EyeVelocity is about. The power of that value proposition is shown by the incredible financial returns Pacifico continues to achieve."
About Pacific Ford
As Philadelphia's largest used and new car dealership, Pacifico Ford has been ranked by Ford Motor Company as one of its top 100 auto dealers in the nation. A recipient of such prestigious awards as Ford's high volume and past president award, Pacifico Ford, for over 80 years, has prided itself on being a leader in customer service and customer satisfaction. More information is available via the Internet at www.pacificoford.com
About EyeVelocity
EyeVelocity, the leader in visual configuration technology, offers solutions that enable companies to tap new revenue, increase profits, and enhance customer loyalty by delivering a unique buying experience in which the consumer actually gets to "try on" products prior to purchase. EyeVelocity has pioneered the use of visualization and transaction software in the high-growth aftermarket products and automotive accessories markets. This suite of "Powered by EyeVelocity" products allow consumers to customize their purchases with software platforms at retail points of purchase, or with Web-based, interactive configuration tools.
EyeVelocity is funded by venture capital from GE Equity, Hambrecht & Quist's Access Technology Partners fund (an affiliate of H&Q and Chase Capital Partners), and the Intel 64 Fund. EyeVelocity has corporate offices in San Diego, CA, Portland, OR, and Boulder, CO. More information is available via the Internet at www.eyevelocity.com.
Note to Editors: EyeVelocity and MACRO System are registered trademarks of High Technology Solutions, Inc. All other trademarks or registered trademarks are properties of their respective companies.