Lithia Motors Sales at New Saturn of Eugene Up 92%
21 September 2000
Lithia Motors Sales at New Saturn of Eugene Up 92% LITHIA AUTOMOTIVE GROUP LOGO Lithia Automotive Group logo. Contact: Betty Whitney, 541-776-6591. (PRNewsFoto)[DM] MEDFORD, OR USA 09/09/1999MEDFORD, Ore., Sept. 20 Lithia Motors, Inc. announced that in the month of August (the first full month under Lithia's management), Saturn of Eugene posted a 92% increase in new unit sales compared to the same period last year. Lithia purchased Saturn of Eugene in July of 2000 and is the exclusive Saturn dealer in the Lane county, Eugene, Oregon region. Sidney B. DeBoer, Chairman and CEO of Lithia Motors, stated, "We are proud to be the exclusive Saturn dealer in this attractive mid-sized market. This is our second Saturn store in Oregon. Eugene is a college town where Saturn's brand and pricing structure should be very attractive. By executing Saturn's operating model and branded processes, we knew we could be successful with this store. We continue to look for more Saturn opportunities since we greatly value our relationship with Saturn, and value the support they give to Lithia in allowing us to acquire their stores."