3dvillage.com Joins PacWest Racing in `Virtual' Winner's Circle
19 September 2000
3dvillage.com Joins PacWest Racing in `Virtual' Winner's Circle
Premier Provider of 3D Internet Content Teams Up With Leading CART Racing
Team to Deliver Ultimate Interactive Race Experience
CARY, N.C., Sept. 19 3dvillage.com, an emerging Internet
marketing company and premier provider of web-based entertainment content, and
the PacWest Racing Group, a leading motorsports team in the FedEx Championship
Series, today unveiled an exclusive marketing partnership to create the
world's first on-line, interactive 3D race weekend experience.
3dvillage's 3D Walking Tour(TM) of selected venues within the PacWest
racing compound is currently under development at the company's headquarters
in Cary, N.C. When completed later this year, it will showcase several of
PacWest's industry-leading offerings including a behind-the-scenes look at
their VIP executive hospitality suite and conference center -- known as the
Summit; a self-guided, interactive walk-through of their Championship racing
transporters for Mauricio Gugelmin's #17 Nextel PacWest Mercedes-Benz and Mark
Blundell's #18 Motorola PacWest Mercedes-Benz; and a race day adventure where
each fan gets an opportunity to join PacWest's "over-the-wall" crew and
participate in a fast-paced, full-service Champ Car pit stop.
"We're extremely excited to partner with PacWest Racing to deliver this
exciting new perspective of the ultimate race weekend experience to existing
partners, potential customers and sponsors, VIP guests and millions of PacWest
Racing fans around the world," said Richard Boyd, president and CEO of
3dvillage.com. "Whether you're a die-hard racing enthusiast gearing up for
the upcoming festivities, an interested fan looking to enhance your
understanding of the event or simply a curious spectator wondering what it's
like to be a member of one of the premier CART racing teams, our PacWest
Racing 3D Walking Tour will provide an engaging, entertaining and informative
new perspective," commented Boyd.
The 3D content developed by 3dvillage for PacWest Racing will put race
fans in the driver's seat and give them the required credentials that secure
an "all-access pass" to the paddock grounds. From a desktop or laptop PC,
users can start every race in the pole position, tour all the amenities the
PacWest Racing Group has to offer, and truly immerse themselves in the thrills
and excitement of the FedEx Championship racing series -- long before the
green flag is dropped to signal the start of a 240mph-plus competition.
"3dvillage.com is a welcome addition to the PacWest Racing Team," said
PacWest President, Bruce R. McCaw. "We truly believe the 3D Walking Tour will
greatly enhance the overall enjoyment of the race weekend experience for our
fans. It also will heighten their awareness and accelerate their enthusiasm
for the sport while further demonstrating PacWest's technology leadership
position within the racing community."
About The PacWest Racing Group
PacWest Racing Group has competed in CART competition since Bruce R. McCaw
formed the team in 1993. PacWest had its most successful CART campaign to
date in 1997 when drivers Mauricio Gugelmin and Mark Blundell combined for
four race wins, three pole positions and finished fourth and sixth
respectively in the championship standings. Gugelmin also set a world closed-
course speed record with his qualifying lap of 240.942 mph in the season
finale at the California Speedway.
PacWest continues to field two cars in the FedEx Championship Series for
Gugelmin and Blundell, as well as entries in the Dayton Indy Lights
Championship for youngsters Scott Dixon and Tony Renna. The organization is
based in Indianapolis, Indiana and employs 100 full-time staff. More can be
discovered about PacWest Racing by logging on to http://www.pacwestracing.com.
About 3dvillage.com
3dvillage.com is a rich-media, Internet content marketing company that
brings city guides, universities, sports arenas, theme parks, travel
destinations, tourist attractions and premier real estate properties from all
over the world to PC desktops in interactive, real-time 3D. Unlike
conventional `virtual tours' or `virtual reality' companies that deliver
passive content in the form of movies, `canned animation' or still-images,
3dvillage.com's 3D Walking Tours(TM) enable visitors to Walk the World(TM) in
a rich, active 3D environment that is engaging, entertaining and extremely
informative.
3dvillage.com was launched earlier this year by Virtus Entertainment,
Inc., a North Carolina-based firm whose family of next generation digital
entertainment and media companies have included such high-profile gaming
companies as Tom Clancy's Red Storm Entertainment and Michael Crichton's
TimeLine Computer Entertainment Corporation.
With content developed by 3dvillage.com, users can now explore everything
a location has to offer, book or upgrade a hotel room, make dinner
reservations or truly immerse themselves in local sites and attractions.
These realistic, street-level 3D Walking Tours give city guide content
providers, travel and tour operators, sports and entertainment companies, real
estate companies and economic development leaders an unparalleled, competitive
advantage in attracting new customers or enhancing relationships with existing
customers.
Located at 114 MacKenan Drive, Suite 100 in Cary, North Carolina;
3dvillage.com is headquartered about 18 miles Southeast of the world-renowned
Research Triangle Park, NC. For additional information on 3dvillage.com,
please see http://www.3dvillage.com.