The Auto Channel
The Largest Independent Automotive Research Resource
The Largest Independent Automotive Research Resource
Official Website of the New Car Buyer

Subaru of America, Inc. Named as One of CMP InformationWeek's 500 Most Innovative Users of Information Technology

15 September 2000

Subaru of America, Inc. Named as One of CMP InformationWeek's 500 Most Innovative Users of Information Technology
    CHERRY HILL, N.J., Sept. 15 In its twelfth annual
InformationWeek 500 issue, published this week, CMP's InformationWeek magazine
named Subaru of America, Inc. (SOA) as one of the nation's most innovative
users of information technology.
    Looked at as the industry's annual report card, the InformationWeek 500
ranking is the only one of its kind based on both the size and complexity of
installed information technologies, as well as on the tangible business
benefits created by technology.
    "Subaru is pleased to be recognized once again as one of the nation's 500
most innovative information technology users," said Robert Dougherty, vice
president - information technology and CIO, Subaru of America, Inc.  "Our IT
strategy to implement industry-leading supply chain, ERP, customer, and
e-Business systems is paying enormous dividends for our business.  The Subaru
business continues to grow, and our executive team recognizes and values the
role that IT has played in this growth."
    Over the past two years alone, Subaru has implemented new vehicle and
service parts distribution systems, an Internet-based B2B system for its
588 franchised dealers, and a Customer Relationship Management system that has
enabled Subaru to achieve higher levels of customer intimacy.
    The InformationWeek 500 measures the innovative ways in which companies
utilize technology to gain a business advantage.  InformationWeek editors
sought to identify and reward organizations that demonstrate a pattern of
technological and business innovation.  The research is considered critical to
companies seeking to benchmark themselves against their vertical industry
peers.
    Premier research partners that aided Information Week editors in this
project include Information Resource Group (IRG) based in Sterling Heights,
Mich., and CIC Research of San Diego, Calif.  A full list of companies on the
InformationWeek 500 list as well as in-depth analysis can be found at
informationweek.com.  The entire InformationWeek 500 research report
containing unpublished findings can be purchased at
informationweek.com/reports.
    "The InformationWeek 500 is one of the most prestigious honors an IT
organization can receive," said Stephanie Stahl, Editor of InformationWeek.
"IT impacts all aspects of business today and these companies excel at using
it to raise the bar in their industries."

    About InformationWeek
    InformationWeek helps the people who buy, build and manage technology
drive business innovation powered by technology.  In addition to the weekly
magazine, InformationWeek provides a system of information solutions including
informationweek.com, InformationWeek Research, InformationWeek Events, and
InformationWeek e-newsletters. In May 2000, InformationWeek was named one of
the nation's Top 10 B2B Media Powerhouses by Advertising Age's B2B Magazine.

    About CMP Media Inc.
    CMP Media Inc. (http://www.cmpnet.com) is a leading high-tech media company
providing essential information and marketing services to the entire
technology spectrum-the builders, sellers and users of technology worldwide.
Capitalizing on its editorial strength, CMP is uniquely positioned to offer
marketers comprehensive, integrated media solutions tailored to meet their
individual needs.  Its diverse products and services include newspapers,
magazines, Internet products, research, direct marketing services, education
and training, trade shows and conferences, custom publishing, testing and
consulting.

    About Subaru of America, Inc.
    Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy
Industries Ltd. of Japan.  Headquartered near Philadelphia, the company
markets and distributes Subaru vehicles, parts and accessories through a
network of 588 franchised dealers across the United States.  All Legacy and
Outback models sold in the U.S. are produced at the company's American
Manufacturing plant, Subaru-Isuzu Automotive, Inc., near Lafayette, Ind.
    Over the past eight years, the company has nearly tripled its revenues and
seen its sales increase by nearly 100 percent thanks to its popular line of
car-based sport utility vehicles.  The company is among the fastest growing
brands in the automobile industry and was recently named "Most Improved Car
Company in the World" by the London-based Financial Times Automotive World
Magazine.
    For more information contact, Rob Moran of Subaru of America,
856-488-3326, or rmoran@subaru.com.