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iMotors Launches in Cincinnati

14 September 2000

iMotors Launches in Cincinnati; Cincinnatians Can Now Take Advantage of Great Values On 1-5 Year Old Used Cars

    SAN FRANCISCO--Sept. 14, 2000--iMotors.com, the nation's first online used car retailer, announced today its launch in the greater Cincinnati area.
    Already an established success on the West Coast, the Cincinnati launch marks iMotors' third Eastern opening, following June's introduction to the New York market, and the company's Atlanta launch last month.
    "We consider Cincinnati a key iMotors' market," said Adam Simms, founder and CEO. "As home to one of our Vehicle Certification Centers, we feel rooted to this community and are delighted to introduce our quality, selection and value to Cincinnati used car buyers."
    iMotors holds no inventory and instead allows consumers to order the 1-5 year-old used car they want on iMotors' website or via a toll free phone number. Cincinnati residents can either select from specials on top makes and models featured each week, or custom-order a vehicle by specifying the make, model, year, mileage, options and color of the used car they want. iMotors then locates, buys, tests, and certifies the car, delivering it backed by a 7-day/700-mile money-back guarantee and a 3-month/3,000-mile warranty.
    "During the last few months, we've been certifying cars destined for customers in other parts of the country," said Bill Freeman, General Manager of the iMotors Vehicle Certification Center in Cincinnati. "It's been exciting to be a part of this growth, and now we're very excited to extend the iMotors offering to consumers here in our home base."
    

	   Here's how iMotors works:

	   -- A customer selects a 1-5 year-old vehicle and places an order
       with a $250 fully refundable deposit via the web site,
       www.imotors.com, or by calling 1-888-IMOTORS (466-8677).

	   -- iMotors' nationwide network of experienced buyers finds and
       buys the vehicle that meets the customer's specifications and
       iMotors' high quality standards through its network of 
       off-lease and wholesale suppliers.

	   -- iMotors transports the vehicle to one of its state-of-the-art
       Vehicle Certification Centers where ASE and I-CAR certified
       technicians, test, inspect and certify the vehicle. iMotors 
       makes needed repairs, replaces parts, and performs preventative
       maintenance bringing the vehicle back up to like-new standards
       both mechanically and cosmetically.

	   -- iMotors delivers the car to the customer at the nearest,
       licensed iMotors Delivery Center. The customer reviews the
       vehicle, takes a test drive and signs all remaining paperwork.
       iMotors backs every vehicle with a 3-month/3,000-mile
       comprehensive warranty, a 7-day/700-mile money-back guarantee, 
       and an AutoBiography(SM), detailing the vehicle's title 
       history, iMotors inspection details, and all work (parts and 
       labor) performed by iMotors.

    About iMotors:

    iMotors was launched in September 1999 as the Internet's first and only used car company, allowing customers to buy thoroughly tested, inspected and certified used vehicles entirely online. iMotors is a privately held company, backed by a renowned group of investors with successful track records at leading land-based retail and internet/e-commerce businesses. For additional information, visit www.imotors.com or call 888-IMOTORS (466-8677).