Michelin(R) Tires Race Past The Competition
11 September 2000
Michelin(R) Tires Race Past The Competition; Michelin(R) Clinches Tire Manufacturer Championship In American Le Mans Series RacingPORTLAND, Ore., Sept. 11 The quality tire choice for millions of consumers every year, Michelin(R) continues to prove itself on the racetrack as well as the highway with its dominance of American Le Mans Series Racing. With a strong win yesterday at the Portland International Raceway, Michelin clinched the Tire Championship for the prototype category and continues to lead the tire championships in all other American Le Mans Series categories by substantial margins. "We're thrilled with this latest Michelin win," said Michelin Brand Manager Alison Heiser. "Tires take a pounding during endurance races like these. And the lessons we learn on the racetrack translate directly into benefits for our consumers on America's highways." While Michelin racing tires dominate the American Le Mans Series, Michelin is also tops with consumers. Michelin has won 22 out of 30 J.D. Power Awards for customer satisfaction, more than all other tire brands combined. Unlike other major racing series, such as CART, NASCAR and the IRL, the American Le Mans Series features head-to-head competition among several major tire manufacturers. In 2000, Michelin, Goodyear, Yokohama and Pirelli all competed for top honors. Since June of 1999, every American Le Mans Series prototype winner has ridden on Michelin tires.