Accuride and Gianetti to Form Strategic Alliance
4 September 2000
Accuride and Gianetti to Form Strategic Alliance
EVANSVILLE, Ind. & CERIANO LAGHETTO, Italy--Sept. 1, 2000--Accuride Corporation announced that it has agreed to form a strategic alliance with Gianetti Route S.p.A. (Gianetti) to provide worldwide sourcing of heavy wheels to the commercial trucking industry and to exchange wheel manufacturing technology.Accuride is North America's leading manufacturer and supplier of both steel and aluminum wheels to the commercial trucking industry, while Gianetti is Europe's fastest growing manufacturer of steel wheels for trucks, buses, and off-the-road vehicles.
"The strategic alliance between our two world-class companies will allow both Accuride and Gianetti to compete seamlessly on a global basis," explained Bill Greubel, Accuride's President and CEO. "This is a win-win situation for our customers, Gianetti, and Accuride. We are extremely pleased with the expanded market options now open to us."
The formation of this alliance will create for Accuride a European base to better serve its core customers' increasing demands for a global supply source.
"One of the many benefits our customers will experience from this alliance is local sourcing via multiple production locations throughout Europe and North America," explained Larry Taylor, Accuride's Vice President Sales and Marketing. "Also, by being the world's only supplier of both medium/heavy aluminum and medium/heavy steel wheels, the combined Accuride/Gianetti product line will be among the most complete in the world."
"This alliance will allow us to efficiently develop additional global marketing strategies and further build upon our respective cutting-edge technology in wheel manufacturing," concluded Greubel.