MechanicNet.com Teams With American Woman Road & Travel to Provide Online Automotive Repair and Mechanic Referral Information to Women Motorists
30 August 2000
MechanicNet.com Teams With American Woman Road & Travel to Provide Online Automotive Repair and Mechanic Referral Information to Women MotoristsFREMONT, Calif., Aug. 30 MechanicNet.com, the virtual home for mechanics on the Internet, announced today that it has bolstered its channel line-up with the addition of the American Woman Road & Travel's (AWRT) online network of information and content for female motorists. MechanicNet.com will provide complimentary access to and incorporate content from AWRT into its automotive aftermarket site. "American Woman Road and Travel is a recognized and respected authority on women's automotive issues," said Steven Liao, President and CEO of MechanicNet.com. "We are truly delighted to partner with this premier organization to provide women motorists with unparalleled access to comprehensive automotive repair information and services and nationwide referral to reputable mechanics." The AWRT Website provides one-stop access to diverse automotive and travel services and addresses issues such as buying or leasing a new or used car, renting an automobile, travel and safety, and selecting auto insurance. Key content on the site includes information on how to find and select an honest mechanic, how to keep the kids happy on a long family trip and how to work with aging parents that still drive. "MechanicNet.com makes it easy for women motorists to identify reputable and qualified mechanics in their local neighborhood," said Courtney Caldwell, founder & publisher of AWRT's magazine and Website. "Instead of walking blindly into the nearest automotive repair shop, car owners through a few easy keystrokes, can find the best mechanic for their specific problem. The new automotive channel alliance will provide women motorists with an additional avenue to obtain comprehensive automotive repair and mechanic referral information, as well as, provide a convenient site for accessing consumer-related services in the automotive aftermarket." MechanicNet.com empowers car owners by providing instant, Internet-based access to information and resources necessary for managing the maintenance of an automobile. By accessing the MechanicNet.com site at http://www.MechanicNet.com, car owners can conduct a preliminary evaluation of car problems, request needed maintenance and repair services online and provide feedback and evaluations of the services received. MechanicNet.com introduced its structural framework, online services and informational content to the automotive market in February of 2000. "We believe that by leveraging Internet connectivity and providing instant seamless access to rich automotive information and content, we will change the way that mechanics and car owners alike transact for automotive services," adds Liao. "MechanicNet.com aims to be the premier Internet-based automotive infrastructure and electronic information exchange for mechanics, and to provide car owners with an unparalleled platform for lifecycle management of their automobile." About American Woman Road & Travel American Woman Road & Travel is committed to the advancement of women by providing information from which they can make intelligent decisions relative to their automotive, travel and personal safety needs. As a leading authority for the women's automotive market, it is AWRT's mission to provide additional resources to the industry and consumers. Issuing its flagship edition in 1988, AWRT was one of the first publications to specialize in the $83 billion women's market. AWRT is located on the Web at http://www.awroadandtravel.com. About MechanicNet.com Headquartered in Fremont, Calif., MechanicNet.com is a privately held company that provides business-to-business and business-to-consumer capabilities to the automotive aftermarket community. MechanicNet.com improves communications between mechanics and car owners by providing a Web presence for mechanics and car care answers for consumers. Affiliated members of the MechanicNet.com "Click and Motor Network" are provided with branded Web sites at http://www.MechanicNet.com, where car owners can perform preliminary evaluations of car problems, schedule an appointment online and provide feedback on the automotive services received. CONTACT: Nina Groman of MechanicNet.com, 510-979-9044, ext. 14, or Ngroman@mechanicnet.com; or Doug Hendrix of Neale-May & Partners, 650-328-5555, ext. 115, or dhendrix@nealemay.com, for MechanicNet.com.