Number of Car Dealers on the Web Rises
30 August 2000
ADVISORY/Number of Car Dealers on the Web Rises
--Aug. 30, 2000--| TOPIC: | According to a recent survey by the National Automobile Dealers Association (NADA), 83 percent of all car dealers have Web sites, which is up from 74 percent last year. The survey reportedly found that 98 percent of all dealer Web sites are interactive, meaning that customers can order their vehicles online, said a report by Reuters. The chairman of NADA also reportedly said that this survey demonstrates that dealerships are marketing their products in new ways and are generating higher sales because of this new medium. |
| EXPERTS: | ExpertSource can offer several highly qualified experts to comment on this story: |
Scott Crompton, director, Global Automotive Practice of SeraNova, is an expert in eStrategy in the automotive industry. 248/364-9901 PR: Jennifer Somers (jennifer.somers@seranova.com)
Mr. Jesse Hermann, chief executive officer of icarz, inc., has more than 10 years' experience running a large automotive replacement parts manufacturer. Mr. Hermann can comment on how the increase in car dealers on the Web may affect the automotive aftermarket. 973/300-0606, ext. 110 jesseh@icarz.com