Exide Announces Plans for NASCAR 2001 Season

29 August 2000
Exide Announces Plans for NASCAR 2001 Season
    READING, Pa., Aug. 28 Exide Corporation , the
global leader in stored energy solutions, today announced plans to refocus its
participation in motorsports programs, while continuing its affiliation with
NASCAR.
    The company, which has been a primary sponsor for Roush Racing's #99
Winston Cup entry for the past five years, will continue as an associate
sponsor, at least through the 2001 racing season.
    "We value our relationship with NASCAR and the NASCAR brand as a premium
product," said David Enstone, Exide Senior Vice President, Marketing, Sales
and Service.  "Our NASCAR Select line of premium batteries has performed very
well for Exide and our customers.
    "We will continue our NASCAR relationship, but we plan to focus our
marketing and sales efforts to clearly differentiate Exide in the marketplace
and further leverage the benefits of our acquisition of GNB Technologies."
    Consistent with this new marketing direction, Exide will end its primary
sponsorship of Roush Racing, including the #99 Jeff Burton NASCAR Winston Cup
car and the NASCAR Craftsman Truck Series pickup.
    "Following a detailed evaluation of all marketing activities, including
motorsports sponsorships, we have reallocated resources and dramatically
reduced spending in line with strategic goals," stated Enstone.
    "Exide has enjoyed a tremendous relationship the past five years with the
Roush Racing Team and is proud to have the Exide name associated with Jeff
Burton's ascent into the top echelon of Winston Cup drivers."
    According to Geoff Smith, President, Roush Racing, "Exide has been a
terrific partner in our NASCAR efforts.  We are sorry they had to make this
move, but we are very pleased they will retain an associate sponsorship
position."
    "I really appreciate Exide's support during the past five years," added
Burton. "I have enjoyed the relationship and hope our success has been
beneficial for the company.  They have been a great sponsor and made it
possible for me to join Roush Racing."
    Exide Corporation, following its planned acquisition of GNB Technologies,
will have annual revenues of approximately $3.2 billion and operations in 23
countries, and be the world's leading manufacturer of electrical energy
storage solutions for transportation and industrial applications.  Further
information about Exide's businesses and products, along with a new investor
fact sheet containing additional details on recent financial results and other
information, is available at http://www.exideworld.com.