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Alerts.com to Provide Personalized Alerting Service On Ford Motor Credit Web Site

23 August 2000

Alerts.com to Provide Personalized Alerting Service On Ford Motor Credit Web Site

    Alliance Enables Ford Motor Credit Company to Notify Customers Of
                     Financing Incentives Via Email 'Alerts'

    RALEIGH, N.C., Aug. 23 Alerts.com, a provider of
intelligent change detection and notification services for high-traffic Web
sites with dynamic content, and Ford Motor Credit Company (Ford Credit), a
worldwide leader in automotive financing, announced a service agreement
designed to provide several value-added services on the Ford Credit Web site
(http://www.fordcredit.com ).  Visitors to the site can choose to be alerted
of adjustments in the APR or changes in special purchase/lease incentive
programs specific to a particular make and model car and to their region of
the country.
    Alerts.com is providing a complete, outsourced alerting service for the
Ford Credit site.  The end-to-end solution gathers users' alert subscriptions,
monitors the Ford Credit site for changes, and automatically notifies users
when the requested changes occur.  Users may choose to receive their
personalized alerts via HTML or plain text email.  These alerts, which are
sent to users immediately when the information is posted on the Ford Credit
site, can be suspended while the user is on vacation and expire after 45 days.
    "Ford Credit and it parent company, Ford Motor Company , lead the
automotive industry in using the Internet to connect with its customers," said
Michael Jones, president and CEO of Alerts.com.  "We at Alerts.com are
delighted to play a key role in those efforts by helping Ford Credit deliver
useful information to consumers -- when and how they want it."

    About Alerts.com:
    Alerts.com remotely monitors Web sites to deliver personalized, persistent
search results via wireless devices, interactive voice, text and email.
The Alerts.com system offers both content alerting capabilities and delivery
of content directly to wireless devices using SMS or WAP protocols.  Offered
as a service through our partners and through Alerts.com's own Internet site,
users request to be notified when specific Web content -- like a news story or
a product price -- satisfies the user's alert parameters.  The Alerts.com
system provides business-to-business and business-to-consumer markets with a
seamless, diligent infrastructure service that helps build and manage customer
relationships by delivering information when and where people need it.  The
service, by exposing and delivering dynamic content notifications, generates
qualified repeat visits to partners' sites and serves an indispensable role in
opt-in, affinity-based marketing efforts.  Headquartered in Raleigh, NC,
Alerts.com was named one of investment bank Robertson Stephens "eNetwork and
eConvergence Companies to Watch" and one of dbusiness.com's "50 to Watch" for
the Triangle region.  Investors include ABS Ventures, The Aurora Funds,
Cordova Ventures, and Intersouth Partners.  Additional information about
Alerts.com and its service offerings is available at http://www.alerts.com or
by calling (919) 239-2200.

    About Ford Credit:
    Ford Credit is a wholly owned subsidiary of Ford Motor Company and is the
world's largest automotive finance company.  Now in its 41st year, Ford Credit
provides vehicle financing in 40 countries to more than 10 million customers
and more than 11,500 automotive dealers.  Ford Credit had total earnings of
$1.3 billion in 1999, with a worldwide receivables base of more than
$140 billion.  More information about Ford Credit can be found on the World
Wide Web at http://www.fordcredit.com .

    Alerts.com, Alerts, NetQuery, and ERNIE are trademarks or service marks of
Alerts.com. All other trade names are the property of their respective
companies.