---

Omron Automotive Honored With an Automotive Industries' Quest for Excellence Award

17 August 2000

Omron Automotive Honored With an Automotive Industries' Quest for Excellence Award

    FARMINGTON HILLS, Mich. - Omron Automotive Electronics, a global supplier of 
advanced electronic components, has received a Quest for Excellence Award from 
Automotive Industries and PriceWaterhouseCoopers LLP.

    The 3rd Annual Quest for Excellence Award is bestowed upon suppliers that
obtained the highest rankings on a PriceWaterhouseCoopers survey distributed
to Automotive Industries' subscribers in May 2000.  AI readers were asked to
evaluate suppliers on five criteria -- service, quality, price, delivery and
innovation.  Omron was recognized along with only three other companies who
are suppliers of sensors.

    "Omron is extremely honored to be recognized by Automotive Industries'
readers, who represent a vital cross-section of the automotive industry," said
Jerry Bricker, North American general sales manager.

    To provide customer support and service to its expanding customer base,
Omron will open a new North American Headquarters, Sales and Applications
Center in 2001.  The 12,000 sq. ft. facility will be located in Novi, Mich.
Since 1995, Omron's automotive sales have increased more than 20 percent per
year.  Annual revenues are projected to top $200 million (U.S.) by 2002.

    Omron Automotive Electronics designs and manufactures a range of advanced
electronic and electromechanical components for manufacturers around the
world.  As part of a $5.7 billion corporation with strengths in fuzzy logic,
optics, sensors and the 3C's ... controls, components and computers, Omron
Automotive Electronics integrates these technologies into its electronic
control components to help automakers achieve greater safety, comfort and
convenience for today's drivers.