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Strategy Analytics Announces North American Director of Automotive and Telematics Services

14 August 2000

Strategy Analytics Announces North American Director of Automotive and Telematics Services

    BOSTON - Strategy Analytics, Inc. is pleased to announce the appointment of 
Suzanne Murtha as Director for its US Telematics and Automotive Electronics 
practice based in its headquarters in Wellesley, MA.  "Suzanne brings a 
comprehensive perspective to address this rapidly growing marketplace which 
incorporates wireless, the internet, and advances in automotive systems" said 
Harvey Cohen, President of Strategy Analytics.  "As part of our growing team in 
the US and Europe, Suzanne will coordinate our advisory services in these areas 
with our US clients and provide expert advice as part of our consulting 
capabilities".  The worldwide practice is headed by Chris Webber in the Strategy 
Analytics London office.

    Telematics represents a growing opportunity where technologies ranging
from satellite services for in-car digital radios to navigation and emergency
alert systems represent a $7.9 Billion market by 2006.  "Strategy Analytics
Telematics clients range from traditional automotive firms to cellular
operators and internet information dot.coms.  Suzanne has the detailed
knowledge of the complex nature of automotive systems and the experience
needed to analyze the emerging issues facing this developing industry.  As
market interest in next generation entertainment, communication, and control
systems accelerates, we expect she will make significant contributions to our
growth and service to our clients."

    Strategy Analytics provides information and insights in consumer
electronics and media, mobile and fixed communications, personal computing,
automotive electronics, and enabling technology business to meet the decision
support needs of clients in North America, Europe, Japan and the Far East.