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Lithia Motors Reports Second Quarter Earnings

26 July 2000

Earns 45 Cents Per Share

    MEDFORD, Ore. - Lithia Motors, Inc. today announced that net earnings rose 
35% to $6.19 million in the second quarter of 2000 compared to $4.58 million in 
the second quarter of 1999 or $0.45 per share on 13.82 million diluted shares 
outstanding vs. $0.40 per share on 11.57 million diluted shares in the same 
quarter of 1999. Cash flow per diluted share (net income plus depreciation and 
amortization) was $0.58 per share in the second quarter of 2000 vs. $0.51 a year 
ago.

    Net earnings for the first six months of 2000 rose 47% to $11.16 million
compared to $7.61 million in the same period of 1999 or $0.81 per share on
13.80 million diluted shares outstanding in the first half of 2000 vs.
$0.69 per share on 11.09 million diluted shares in the same period of 1999.
Cash flow per diluted share (net income plus depreciation and amortization)
was $1.07 per share in the first half of 2000 vs. $0.91 a year ago.

    Lithia Motors also reported that total revenues increased 36% to
$417.9 million in the second quarter of 2000 from $307.8 million in the second
quarter of 1999. For the first six months of 2000, total revenues increased
53% to $813.5 million from $531.9 million in the first six months of 1999.
For the quarter, EBITDA increased 53% from $12.4 million to $19.0 million.
For the first six months, EBITDA increased 64% to $34.8 million vs.
$21.2 million in the same period last year.

    For the quarter, new vehicle sales increased 33%, used vehicle sales
increased 28%, service and parts sales increased 42% and other revenues
increased 90%. For the six month period new vehicle sales increased by 55%,
used vehicle sales increased by 43%, service and parts sales increased by 52%
and other revenues, which includes our highest margin finance and insurance,
increased by 88%.

    Chairman and Chief Executive Officer, Sidney B. DeBoer, stated, "We are
pleased to announce these results which exceed the consensus Wall Street
estimates for the fifteenth consecutive quarter. This quarter once again
demonstrates the discipline of Lithia's operating model. It also helps to
answer the question as to how we would perform in a slowing sales environment.
We improved our gross margin to 16.1% from 15.9%, and our operating margin to
4.0% from 3.7% compared to the same period last year. The SG&A expense as a
percentage of gross profit improved 170 bp to 72.2%. These improvements are
due to increased economies of scale and improvements in the sales mix.

    "I would also like to thank the Lithia team. We currently employ over
3000 people in the six states in which we have operations, and it is the
dedication and hard work of our management team working closely with our
employees that has lead to our impressive margin improvements, declining SG&A,
and the overall success in our stores.

    "DaimlerChrysler, which accounts for 41% of our total sales, has been
experiencing weakening sales nationally. Our DaimlerChrysler stores reflected
this weakness with a decline in DaimlerChrysler same-store retail sales of
4.2% for the quarter. Overall, second quarter same-store retail sales declined
1.2%, as our non-Chrysler stores posted positive same-store sales, with
particular strength in Ford, Volkswagen and Nissan. This 1.2% decline is on
the high side of analyst estimates of flat to a 6% decline in same-store
sales. We are pleased with the results. DaimlerChrysler sales were
strengthening in June, and are showing improvements in July. We are very
confident that the new minivans and PT Cruiser along with the new incentives
will restore Chrysler's sales increases going forward.

    "For the six month period, same store retail sales increased 1.7% compared
to the first half of last year. Again we showed good margin improvements with
gross margins of 16.0% vs. 15.8% and operating margins of 3.8% vs. 3.5% in the
same period last year," concluded Sidney B. DeBoer.

    Lithia Motors operates 103 franchises in California, Oregon, Washington,
Nevada, Colorado and Idaho. Lithia sells 25 brands of new vehicles at
49 stores and over the Internet through "Lithia.com - America's Car & Truck
Store."  Lithia also sells used vehicles; arranges finance, warranty, and
credit insurance contracts; and provides vehicle parts, maintenance, and
repair services at all of its locations. Lithia retailed 52,485 new and used
vehicles in 1999. Lithia's current annualized revenue run rate, including all
completed acquisitions, is over $1.6 billion.

    LITHIA MOTORS, INC.
    
    (In Thousands except per share and unit data)

                                  Three Months Ended      Six Months Ended
                                       June 30,               June 30,
    Unaudited                       1999       2000       1999        2000
    New Vehicle Sales            $167,222   $222,039   $284,075    $440,048
    Used Vehicle Sales             93,049    119,277    164,858     235,975
    Service, Body & Parts Sales    28,477     40,476     51,907      78,933
    Other Revenues                 19,005     36,059     31,058      58,498
    Total Revenues                307,753    417,851    531,898     813,454
    Cost of Sales                 258,967    350,667    447,912     683,406
    Gross Profit                   48,786     67,184     83,986     130,048
    SG&A Expense                   36,061     48,528     62,709      95,729
    Depreciation & Amortization     1,364      1,887      2,439       3,607
    Income from Operations         11,361     16,769     18,838      30,712
    Flooring Interest Expense       2,179      4,712      4,288       8,573
    Other Interest Expense          1,065      1,862      1,694       3,657
    Other Income (Expense), net      (338)       305        (72)        433
    Pre-Tax Profit                  7,779     10,500     12,784      18,915
    Income Tax                      3,202      4,306      5,178       7,757
    Income Tax Rate                 41.2%      41.0%      40.5%       41.0%
    Net Profit                     $4,577     $6,194     $7,606     $11,158
    Shares Outstanding             11.570     13.819     11.085      13.801
    Diluted EPS                     $0.40      $0.45      $0.69       $0.81

    Unit Sales:
    New                             7,229      9,303     12,460      18,333
    Used - Retail                   5,875      7,660     10,128      15,133
    Used - Wholesale                3,133      3,991      6,328       8,031
    Total Units Sold               16,237     20,954     28,916      41,497

    Average Selling Price:
    New                           $23,132    $23,867    $22,799     $24,003
    Used - Retail                 $13,285    $13,249    $13,144     $13,213
    Used - Wholesale               $4,787     $4,457     $5,015      $4,486

    Key Financial Data:              1999       2000       1999         2000
    EBITDA                       $12,387     $18,961    $21,205     $34,752
    Gross Margin                    15.9%       16.1%      15.8%       16.0%
    SG&A Expense                    11.7%       11.6%      11.8%       11.8%
    Operating Margin                 3.7%        4.0%       3.5%        3.8%
    Pre-Tax Margin                   2.5%        2.5%       2.4%        2.3%


    LITHIA MOTORS, INC.

    Balance Sheet Highlights:
    (Dollars in Thousands)

    Unaudited                                    March 31, 2000
June 30, 2000
      Cash & Cash Equivalents                        $34,233        $29,432
      Inventory                                      305,930        325,722
      Other Current Assets                            34,859         39,151
    Total Current Assets                             378,209        394,305
    Property & Equipment, net                         59,245         68,155
    Goodwill, net                                    118,699        120,334
    Other Assets                                       1,449         10,817
    TOTAL ASSETS                                    $563,984       $593,611

      Floorplan Notes Payable                       $244,098       $267,110
      Other Current Liabilities                       42,836         43,444
    Total Current Liabilities                        286,934        310,554
    Long-Term Debt                                    97,549         97,257
    Other Liabilities                                 17,991         17,789

    Total Liabilities                               $402,474       $425,600

    Shareholders' Equity                             161,510        168,011

    TOTAL LIABILITIES
     & SHAREHOLDERS' EQUITY                         $563,984       $593,611

    Other Balance Sheet Data: (Dollars in Thousands)

    Current Ratio                                       1.3x           1.3x
    Long-Term Debt to Capitalization                      38%            37%
    Working Capital                                  $91,275        $83,751